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Trading Virtual Legacies (Management of Tradition from Alexandria to Internet)

Author

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  • Magala, S.J.

Abstract

Will the reconstructed library of Alexandria prevent a forthcoming clash of civilizations? Inventing and re-inventing traditions requires total quality management and multiple networking in shifting alliances in the information space. Stock exchange of cultural forms has long abandoned the golden standards of Enlightenment and follows a theory of cultural relativity and an international political economy of attention.

Suggested Citation

  • Magala, S.J., 2000. "Trading Virtual Legacies (Management of Tradition from Alexandria to Internet)," ERIM Report Series Research in Management ERS-2000-36-ORG, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
    • Handle: RePEc:ems:eureri:45
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    More about this item

    Keywords

    Virtual legacies; cultural relativity; detraditionalization; political economy of attention; re-enchantment;
    All these keywords.

    JEL classification:

    • L2 - Industrial Organization - - Firm Objectives, Organization, and Behavior
    • M - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics
    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General
    • M19 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Other

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