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Understanding farmers: From adoption to attitudes

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  • O’Shea, Robert
  • O’Donoghue, Cathal
  • Ryan, Mary
  • Breen, James

Abstract

Agriculture contributes significantly to global Greenhouse Gas (GHG) emissions, but there are many technologies and practices that have the potential to significantly mitigate these GHG emissions. Technology adoption research, through a better understanding of the individual adoption decision can help policymakers realise this potential via better policy design and targeting. The attitude of potential adopters is one important aspect influencing this decision. Identifying groups or typologies of farmers with similar attitudes and their associated farm/farmer characteristics can inform policy to encourage adoption of GHG mitigation practices. Using new data from a face-to-face nationally representative survey, this paper identifies five farmer typologies based on attitudes towards a range of farming/non-farming issues. It considers their impact on the adoption decision, before identifying underlying farm/farmer characteristics to such farmer typologies to allow for a number of recommendations to help policy design.

Suggested Citation

  • O’Shea, Robert & O’Donoghue, Cathal & Ryan, Mary & Breen, James, 2018. "Understanding farmers: From adoption to attitudes," 166th Seminar, August 30-31, 2018, Galway, West of Ireland 276203, European Association of Agricultural Economists.
    • Handle: RePEc:ags:eaa166:276203
    DOI: 10.22004/ag.econ.276203
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    2. Jeremiah Mkomagi & Devotha Mosha & Athman Ahmad, 2022. "Beneficiaries’ attitudes towards resources withdrawal for selected donor-funded agriculture-related projects in Tanzania," International Journal of Research in Business and Social Science (2147-4478), Center for the Strategic Studies in Business and Finance, vol. 11(3), pages 206-216, April.
    3. Abraham Zakaria & Suhiyini I. Alhassan & John K. M. Kuwornu & Shaibu B. Azumah, 2021. "Beyond Participation: The Effect of Fertilizer Subsidy on the Adoption of Certified Seeds Among Rice Farmers in Northern Ghana," The European Journal of Development Research, Palgrave Macmillan;European Association of Development Research and Training Institutes (EADI), vol. 33(3), pages 684-709, June.

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    Keywords

    Agricultural and Food Policy; Environmental Economics and Policy;

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