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Contract contingency in vertically related markets

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  • Bacchiega, Emanuele
  • Bonroy, Olivier
  • Petrakis, Emmanuel

Abstract

We study the optimal contract choice of an upstream monopolist producing an essential input that may sell to two vertically differentiated downstream firms. The upstream supplier can offer an exclusive contract to one of the firms or non-exclusive contracts to both firms. Each of the latter can be made contingent or not on the breakdown of the negotiations between the upstream supplier and the rival downstream firm. The distribution of bargaining power during the contract terms negotiations is the main driving force of the monopolist's choices. A powerful supplier always opts for an exclusive contract. By contrast, a weaker supplier offers non-exclusive contracts and makes each of them contingent or non-contingent such as to guarantee the most favorable outside option in its negotiations. Our main results hold under an horizontally differentiated downstream market too.

Suggested Citation

  • Bacchiega, Emanuele & Bonroy, Olivier & Petrakis, Emmanuel, 2016. "Contract contingency in vertically related markets," 149th Seminar, October 27-28, 2016, Rennes, France 244955, European Association of Agricultural Economists.
  • Handle: RePEc:ags:eaa149:244955
    DOI: 10.22004/ag.econ.244955
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    More about this item

    Keywords

    International Relations/Trade;

    JEL classification:

    • D43 - Microeconomics - - Market Structure, Pricing, and Design - - - Oligopoly and Other Forms of Market Imperfection
    • L13 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Oligopoly and Other Imperfect Markets
    • L14 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Transactional Relationships; Contracts and Reputation

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