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Strategic Synergies and Perspectives of Their Evaluation In the Process of Strategic Analysis

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  • Błaszczyk Marek

    (SGH Warsaw School of Economics, Warsaw, Poland)

Abstract

Although the subject of synergy has been explored for a long time, there are many indications that it is still gaining in importance, in the field of economics. The phenomenon of synergy seems particularly important in the field of M&A’s, alliances and the development of new organizational forms of enterprises. Synergy effects are most often evaluated from the operational and very rarely in the strategic, structural perspectives. The aim of the article is to identify and systematize the most important perspectives for synergy effect evaluation in the process of strategic analysis. The identified perspectives will be the starting point of the further research on criteria selection for synergy effects evaluation and will be one of the components of a more complex framework of the process of resource analysis. The research was conceptual, based on a literature review in the fields of methodology of strategic analysis, strategic management and Resource-Based View (RBV) approach. The identification of the structural conditions for synergy effect evaluation, requires focusing on: the subjective scope of the synergy effect analysis, key areas of strategy content and context, with the important role of strategic resources.

Suggested Citation

  • Błaszczyk Marek, 2018. "Strategic Synergies and Perspectives of Their Evaluation In the Process of Strategic Analysis," Management Sciences. Nauki o Zarządzaniu, Sciendo, vol. 23(4), pages 9-17, December.
  • Handle: RePEc:vrs:mansci:v:23:y:2018:i:4:p:9-17:n:2
    DOI: 10.15611/ms.2018.4.02
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    Cited by:

    1. Andrejs Čirjevskis, 2021. "Exploring Critical Success Factors of Competence-Based Synergy in Strategic Alliances: The Renault–Nissan–Mitsubishi Strategic Alliance," JRFM, MDPI, vol. 14(8), pages 1-22, August.

    More about this item

    Keywords

    strategy; synergy; strategic analysis; resources; core competencies;
    All these keywords.

    JEL classification:

    • O43 - Economic Development, Innovation, Technological Change, and Growth - - Economic Growth and Aggregate Productivity - - - Institutions and Growth
    • O32 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Management of Technological Innovation and R&D
    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes
    • D83 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Search; Learning; Information and Knowledge; Communication; Belief; Unawareness

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