IDEAS home Printed from https://ideas.repec.org/a/exp/bsness/v6y2018i2p110-126.html
   My bibliography  Save this article

The Route Development Strategies of Romanian Airports: A Key Challenge in Modern Aviation

Author

Listed:
  • Bogdan AVRAM

    (“Lucian Blaga†University of Sibiu, Romania)

Abstract

Airport route development can be defined as a complex process carried out by airports, encouraging airlines to launch new routes or increase frequencies on already served destinations. The deregulated aviation environment helped airports to find new and innovative ways to compete directly with each other for a limited airline capacity, engaging with airlines and proving the airport route development strategy and airline needs meet at a certain point. The future prosperity of the communities the airports serve, depends on the efforts of the route development team and their focused aviation marketing strategy. A huge responsibility to attract what is best for the community as well as a good coordination between the airport, tourism boards, local business community and the active involvement of the citizens is crucial for any development strategy.

Suggested Citation

  • Bogdan AVRAM, 2018. "The Route Development Strategies of Romanian Airports: A Key Challenge in Modern Aviation," Expert Journal of Business and Management, Sprint Investify, vol. 6(2), pages 110-126.
  • Handle: RePEc:exp:bsness:v:6:y:2018:i:2:p:110-126
    as

    Download full text from publisher

    File URL: http://business.expertjournals.com/ark:/16759/EJBM_611avram110-126.pdf
    Download Restriction: no

    File URL: http://business.expertjournals.com/23446781-611
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Franke, Markus, 2004. "Competition between network carriers and low-cost carriers—retreat battle or breakthrough to a new level of efficiency?," Journal of Air Transport Management, Elsevier, vol. 10(1), pages 15-21.
    2. Halpern, Nigel & Graham, Anne, 2015. "Airport route development: A survey of current practice," Tourism Management, Elsevier, vol. 46(C), pages 213-221.
    3. Xiaowen Fu & Anming Zhang, 2010. "Effects of Airport Concession Revenue Sharing on Airline Competition and Social Welfare," Journal of Transport Economics and Policy, University of Bath, vol. 44(2), pages 119-138, May.
    4. Malighetti, Paolo & Paleari, Stefano & Redondi, Renato, 2008. "Connectivity of the European airport network: “Self-help hubbing†and business implications," Journal of Air Transport Management, Elsevier, vol. 14(2), pages 53-65.
    5. Lian, Jon Inge & Rønnevik, Joachim, 2011. "Airport competition – Regional airports losing ground to main airports," Journal of Transport Geography, Elsevier, vol. 19(1), pages 85-92.
    6. Malighetti, Paolo & Paleari, Stefano & Redondi, Renato, 2009. "Pricing strategies of low-cost airlines: The Ryanair case study," Journal of Air Transport Management, Elsevier, vol. 15(4), pages 195-203.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Dziedzic, Marcin & Njoya, Eric T. & Warnock-Smith, David & Hubbard, Nick, 2020. "Determinants of air traffic volumes and structure at small European airports," Research in Transportation Economics, Elsevier, vol. 79(C).
    2. Jimenez, Edgar & Claro, João & Pinho de Sousa, Jorge & de Neufville, Richard, 2017. "Dynamic evolution of European airport systems in the context of Low-Cost Carriers growth," Journal of Air Transport Management, Elsevier, vol. 64(PA), pages 68-76.
    3. Zeigler, Patrick & Pagliari, Romano & Suau-Sanchez, Pere & Malighetti, Paolo & Redondi, Renato, 2017. "Low-cost carrier entry at small European airports: Low-cost carrier effects on network connectivity and self-transfer potential," Journal of Transport Geography, Elsevier, vol. 60(C), pages 68-79.
    4. Hiney, Noel & Efthymiou, Marina & Morgenroth, Edgar, 2023. "Impact of Covid-19 on Irish airport stakeholder relationships," Annals of Tourism Research, Elsevier, vol. 102(C).
    5. Lieshout, Rogier & Malighetti, Paolo & Redondi, Renato & Burghouwt, Guillaume, 2016. "The competitive landscape of air transport in Europe," Journal of Transport Geography, Elsevier, vol. 50(C), pages 68-82.
    6. Teixeira, Filipe Marques & Derudder, Ben, 2021. "Spatio-temporal dynamics in airport catchment areas: The case of the New York Multi Airport Region," Journal of Transport Geography, Elsevier, vol. 90(C).
    7. Luigi Serio & Piero Tedeschi & Giovanni Ursino, 2018. "Making Sense of (Ultra) Low-Cost Flights Vertical Differentiation in Two-Sided Markets," Management Science, INFORMS, vol. 64(1), pages 401-420, January.
    8. Chang, Yu-Chun & Lee, Wei-Hao & Wu, Chi-Hung, 2019. "Potential opportunities for Asian airports to develop self-connecting passenger markets," Journal of Air Transport Management, Elsevier, vol. 77(C), pages 7-16.
    9. Lieshout, Rogier, 2012. "Measuring the size of an airport’s catchment area," Journal of Transport Geography, Elsevier, vol. 25(C), pages 27-34.
    10. Castillo-Manzano, José I. & López-Valpuesta, Lourdes & Pedregal, Diego J., 2012. "What role will hubs play in the LCC point-to-point connections era? The Spanish experience," Journal of Transport Geography, Elsevier, vol. 24(C), pages 262-270.
    11. Jimenez, Edgar & Claro, João & Pinho de Sousa, Jorge, 2012. "Spatial and commercial evolution of aviation networks: a case study in mainland Portugal," Journal of Transport Geography, Elsevier, vol. 24(C), pages 383-395.
    12. Suau-Sanchez, Pere & Voltes-Dorta, Augusto & Rodríguez-Déniz, Héctor, 2016. "Measuring the potential for self-connectivity in global air transport markets: Implications for airports and airlines," Journal of Transport Geography, Elsevier, vol. 57(C), pages 70-82.
    13. Chang, Li-Yen & Hung, Shao-Chih, 2013. "Adoption and loyalty toward low cost carriers: The case of Taipei–Singapore passengers," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 50(C), pages 29-36.
    14. Wang, Yu-Chen & Wong, Jinn-Tsai, 2019. "Exploring air network formation and development with a two-part model," Journal of Transport Geography, Elsevier, vol. 75(C), pages 122-131.
    15. D’Alfonso, Tiziana & Daraio, Cinzia & Nastasi, Alberto, 2015. "Competition and efficiency in the Italian airport system: new insights from a conditional nonparametric frontier analysis," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 80(C), pages 20-38.
    16. Beria, Paolo & Bertolin, Alberto, 2019. "Evolving long-distance passenger services. Market concentration, fares and specialisation patterns in Italy," Research in Transportation Economics, Elsevier, vol. 74(C), pages 77-92.
    17. Lieshout, Rogier & Matsumoto, Hidenobu, 2012. "New international services and the competitiveness of Tokyo International Airport," Journal of Transport Geography, Elsevier, vol. 22(C), pages 53-64.
    18. Suau-Sanchez, Pere & Voltes-Dorta, Augusto & Rodríguez-Déniz, Héctor, 2017. "An assessment of the potential for self-connectivity at European airports in holiday markets," Tourism Management, Elsevier, vol. 62(C), pages 54-64.
    19. David Ramos-Pérez & José Luis Sánchez-Hernández, 2014. "European World Cities and the Spatial Polarisation of Air Transport Liberalisation Benefits," Tijdschrift voor Economische en Sociale Geografie, Royal Dutch Geographical Society KNAG, vol. 105(1), pages 1-29, February.
    20. A. S. Neretin, 2018. "Spatial Structure of Passenger Air Services in European Russia," Regional Research of Russia, Springer, vol. 8(1), pages 67-83, January.

    More about this item

    JEL classification:

    • M19 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Other
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • N70 - Economic History - - Economic History: Transport, International and Domestic Trade, Energy, and Other Services - - - General, International, or Comparative
    • O18 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Urban, Rural, Regional, and Transportation Analysis; Housing; Infrastructure
    • R4 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Transportation Economics

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:exp:bsness:v:6:y:2018:i:2:p:110-126. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Alin Opreana (email available below). General contact details of provider: https://business.expertjournals.com/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.