IDEAS home Printed from
MyIDEAS: Log in (now much improved!) to save this paper

L’immagine del territorio: da problema di marketing a strumento di politica

Listed author(s):
  • Nicola Bellini


    (Scuola Superiore Sant'Anna of Pisa)

Registered author(s):

    In questo paper sono sviluppate alcune riflessioni preliminari tese a collocare il tema dell’immagine del territorio, derivato dalla letteratura di marketing territoriale, all’interno dello strumentario delle politiche di sviluppo e di innovazione. Dopo aver sottolineato la rilevanza della dimensione cognitiva delle politiche in un’ottica di governance e il senso della metafora che sottende al marketing territoriale, si approfondisce il senso politico dell’immagine del territorio ed in particolare di due aspetti: il rapporto e i possibili gap tra immagine e realtà; la possibile coesistenza e concorrenza tra immagini diverse.

    If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.

    File URL:
    Download Restriction: no

    Paper provided by Scuola Superiore Sant'Anna of Pisa, Istituto di Management in its series Working Papers with number 200504.

    in new window

    Date of creation: 01 Apr 2005
    Handle: RePEc:sse:wpaper:200504
    Contact details of provider: Postal:
    Piazza Martiri della Libertà,33, 56127 Pisa

    Phone: +39 050 883 891
    Fax: +39 050 883 936
    Web page:

    More information through EDIRC

    No references listed on IDEAS
    You can help add them by filling out this form.

    This item is not listed on Wikipedia, on a reading list or among the top items on IDEAS.

    When requesting a correction, please mention this item's handle: RePEc:sse:wpaper:200504. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Gaetano Esposito)

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If references are entirely missing, you can add them using this form.

    If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    This information is provided to you by IDEAS at the Research Division of the Federal Reserve Bank of St. Louis using RePEc data.