E-Commerce for the furniture industry
E-commerce sales of furniture, lighting, major appliances and furnishings increased more than five-fold over a ten-year period, reaching an estimated value of US$ 11,990 million in 2011. North America was the largest market providing 56% of the total in 2011, followed by Europe with 36% (up from 24% in 2000).In the categories considered the share of e-commerce sales of total sales (at retail prices) increased from 0.3% to 1.1% over the ten-year period. Growth in the e-commerce of furniture and related products is expected to continue in double digits in 2012 and 2013. In 100 pages, around 50 major e-commerce web sites are monitored, mostly active in United States and Europe. These sites are analyzed from different point of views: property (sites managed by furniture manufacturers, by retailers, web-only companies), logistics (with specific accent on mail-order companies), specialization (rugs, outdoor, bed&bath, lighting, cooking), market segment (luxury and mass market). Last but not least: a final chapter including tips on best practices. Among the monitored sites: Bellacor, Conforama, Cooking.com, Crate&Barrell, Herman Miller, Ikea, MattressUSA, Otto, Thegardengates.com, Wayfair, William-Sonoma.
If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
As the access to this document is restricted, you may want to look for a different version under "Related research" (further below) or search for a different version of it.
|Date of creation:||Mar 2012|
|Date of revision:|
|Contact details of provider:|| Postal: |
Phone: + 39 02 796630
Fax: + 39 02 780703
Web page: http://www.csilmilano.com/
More information through EDIRC
When requesting a correction, please mention this item's handle: RePEc:mst:csilre:m2. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Marinella Manghina)
If references are entirely missing, you can add them using this form.