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Coopetition: Performance Implications And Management Antecedents

  • RICARDA B. BOUNCKEN

    ()

    (Chair of Strategic Management and Organization, University of Bayreuth, Prieserstra├če 2, 95444 Bayreuth, Germany)

  • VIKTOR FREDRICH

    (Chair of Strategic Management and Organization, University of Bayreuth, Prieserstra├če 2, 95444 Bayreuth, Germany)

Registered author(s):

    This study contributes to the better understanding of coopetition. First, we research the performance of coopetition and its management antecedents. Second, we study the relational context by analyzing different mixtures of trust and dependency. Our results of 469 firms indicate that (a) coopetition requires different facets of an alliance-management system depending on the mix of trust and dependency, and (b) most surprisingly, a high trust/high dependency environment fosters the relationship of coopetition and performance outcomes the most. We contribute to the understanding of coopetition as a strategy associated with different mixes of trust and dependency.

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    Article provided by World Scientific Publishing Co. Pte. Ltd. in its journal International Journal of Innovation Management.

    Volume (Year): 16 (2012)
    Issue (Month): 05 ()
    Pages: 1250028-1-1250028-28

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    Handle: RePEc:wsi:ijimxx:v:16:y:2012:i:05:p:1250028-1-1250028-28
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