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Ontology For Entrepreneurs – Risk Analysis For Start-Up Tech

Listed author(s):
  • Pedro Sousa


    (Centre for Innovation and Development, ISPGaya, Portugal)

  • Vítor Manso


    (Centre for Innovation and Development, ISPGaya, Portugal)

  • José Costa


    (Centre for Innovation and Development, ISPGaya, Portugal)

  • Fernando Almeida


    (Faculty of Engineering, University of Porto, Portugal)

Registered author(s):

    This paper is based on Osterwalder?s work for business model ontology. Business model canvas is used as a start-up attempt to improve and apply to a dynamic market, such as tech based market. Two improvements are proposed for the initial model - a new data for building blocks and new data for relations. The new data in relations will create the capability for a lifecycle system where the output information will be the initial data for the lifecycle. This research will allow the application of business model ontology to tech base ideas or companies. The improvement suggested is an evolution towards applying the model using new ideas in a new market and implement a lifecycle for risk analysis.

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    Article provided by ASERS Publishing in its journal Journal of Advanced Research in Management.

    Volume (Year): III (2012)
    Issue (Month): 1 (June)
    Pages: 59-68

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    Handle: RePEc:srs:jarm12:6:v:3:y:2012:i:1:p:59-68
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