Russian Companies in Search of Sustainable Development
Using the results of a survey of Russian corporate executives in the late 2010 we reveal the relationship between the actions undertaken in 2009—2010 and performance measures. Only sustainable cost leadership strategic position, partially based on intensive use of subcontractors and consultants, secures somehow the immediate future of Russian industrial companies, as such a position results in a positive dynamics of orders backlog. Suggestions for the government economic policies are made.
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