Is variety the spice of life? It all depends on the rate of consumption
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References listed on IDEAS
- Read, Daniel & Antonides, Gerrit & van den Ouden, Laura & Trienekens, Harry, 2001. "Which Is Better: Simultaneous or Sequential Choice?," Organizational Behavior and Human Decision Processes, Elsevier, vol. 84(1), pages 54-70, January.
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- repec:eee:ijrema:v:30:y:2013:i:4:p:335-342 is not listed on IDEAS
- repec:kap:qmktec:v:15:y:2017:i:1:d:10.1007_s11129-017-9180-2 is not listed on IDEAS
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Keywordsdiversification bias; variety; consumption;
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