Now you see it now you don't: The effectiveness of the recognition heuristic for selecting stocks
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References listed on IDEAS
- Fama, Eugene F. & French, Kenneth R., 1993. "Common risk factors in the returns on stocks and bonds," Journal of Financial Economics, Elsevier, vol. 33(1), pages 3-56, February.
- Chen, Joseph & Hong, Harrison & Stein, Jeremy C., 2002. "Breadth of ownership and stock returns," Journal of Financial Economics, Elsevier, vol. 66(2-3), pages 171-205.
- Merton, Robert C, 1987.
" A Simple Model of Capital Market Equilibrium with Incomplete Information,"
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- Fama, Eugene F, 1991. " Efficient Capital Markets: II," Journal of Finance, American Finance Association, vol. 46(5), pages 1575-1617, December.
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- Michael D. Lee, 2015. "Evidence for and against a simple interpretation of the less-is-more effect," Judgment and Decision Making, Society for Judgment and Decision Making, vol. 10(1), pages 18-33, January.
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Keywordsheuristics; recognition; investment.;
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