Case Article ---Beijing Opera Mask Sales in Four Cities in the United States
The Beijing Opera Theater Company organizes four shows a year in the United States, each in a different city. The company sells two styles of souvenir masks during each show. The case narrative is created as the retail manager of the Beijing Opera Theater Company consults her previous MBA professor to seek guidance on available resources to make cost- and service-effective ordering decisions. Available information includes historic demand data of masks and relevant costs and revenues. Other issues discussed include development of a demand forecast for a new site, analysis of the impact of exchange rate fluctuations on the orders, and leftover shipping options. EasyFitXL, a module of Excel, is used to conduct all analyses to arrive at final decisions.The methodology used to solve the case is the newsvendor model, which is appropriate for making ordering decisions in respect to seasonal, perishable, and short life-cycle items that face uncertain demand. The case requires curve-fitting skills and use of expertise related to the the newsvendor model. It can be utilized by faculty, students, consultants, and practitioners in the areas of operations and supply chain management, operations research, management science, quantitative methods, and industrial engineering to enhance inventory planning expertise. Case Teaching Note: Interested Instructors please see the Instructor Materials page for access to the restricted materials. To maintain the integrity and usefulness of cases published in ITE , unapproved distribution of the case teaching notes and other restricted materials to any other party is prohibited.
Volume (Year): 13 (2013)
Issue (Month): 3 (May)
|Contact details of provider:|| Postal: 7240 Parkway Drive, Suite 300, Hanover, MD 21076 USA|
Web page: http://www.informs.org/
More information through EDIRC
When requesting a correction, please mention this item's handle: RePEc:inm:orited:v:13:y:2013:i:3:p:138-144. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Mirko Janc)
If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.
If references are entirely missing, you can add them using this form.
If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.
If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.
Please note that corrections may take a couple of weeks to filter through the various RePEc services.