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Agricultural Marketing: Stop Cheating the Farmer


  • Dr. A Ranga Reddy


This paper highlights the agricultural marketing issues like its structural aspects, current concerns and competitiveness relating to the Indian farmer in the present scenario. This study shows that the state keeps a watch and monitors the market conduct through several mandatory regulations. This paper examines the trade policy for major farm products, price policy instruments and direct market intervention and marketing system improvements, in order to inject vibrancy and competitiveness in the agricultural sector. It concludes that the markets have failed to give remunerative prices to the farmers both at input and output pricing. It also emphasizes that there is an urgent need to curtail the domination of private sector, especially the urban markets which are cheating the farmers, in order to put an end to the numerous suicidal deaths.

Suggested Citation

  • Dr. A Ranga Reddy, 2004. "Agricultural Marketing: Stop Cheating the Farmer," The IUP Journal of Agricultural Economics, IUP Publications, vol. 0(3), pages 46-52, October.
  • Handle: RePEc:icf:icfjag:v:03:y:2004:i:1:p:46-52

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