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Challenges for NGOs Partnering with Corporations: WWF Netherlands and the Environmental Defense Fund

Author

Listed:
  • Mariette van Huijstee
  • Leo Pollock
  • Pieter Glasbergen
  • Pieter Leroy

Abstract

As the market and civil society sectors reflect different core logics, non-governmental organisations (NGOs) that partner with companies need strategies to cope with these differences. This paper seeks to provide insight into the coping strategies of environmental NGOs that partner with corporations. We present an assessment framework to analyse the strategies of the Environmental Defense Fund and the World Wildlife Fund for Nature Netherlands as case studies. The analysis demonstrates that the strategic options for a partnering NGO are guided and constrained by the choices the NGO makes with regard to its action strategy towards companies. Although individual NGOs manage to cope adequately with the challenges that the partnership trend poses to their organisations, we argue that the partnering trend also creates challenges for the NGO field as a whole.

Suggested Citation

  • Mariette van Huijstee & Leo Pollock & Pieter Glasbergen & Pieter Leroy, 2011. "Challenges for NGOs Partnering with Corporations: WWF Netherlands and the Environmental Defense Fund," Environmental Values, White Horse Press, vol. 20(1), pages 43-74, February.
  • Handle: RePEc:env:journl:ev20:ev2004
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    References listed on IDEAS

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    1. Mary Kaldor, 2003. "Civil Society and Accountability," Journal of Human Development and Capabilities, Taylor & Francis Journals, vol. 4(1), pages 5-27.
    2. AfDB AfDB, . "AfDB Group Annual Report 2006," Annual Report, African Development Bank, number 62 edited by Koua Louis Kouakou.
    3. Stafford, Edwin R. & Hartman, Cathy L., 1996. "Green alliances: Strategic relations between businesses and environmental groups," Business Horizons, Elsevier, vol. 39(2), pages 50-59.
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    Cited by:

    1. Spash, Clive L., 2013. "The shallow or the deep ecological economics movement?," Ecological Economics, Elsevier, vol. 93(C), pages 351-362.

    More about this item

    Keywords

    NGO; strategies; partnership; market; civil society; corporate power;

    JEL classification:

    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • Q01 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - General - - - Sustainable Development

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