IDEAS home Printed from https://ideas.repec.org/a/ayu/journl/v7y2022i1p55-66.html
   My bibliography  Save this article

Innovation in business models: B Corps

Author

Listed:
  • Patricia Correa

    (Universidad Católica del Uruguay)

Abstract

Companies enter the 21st century immersed in highly complex competitive scenarios, where various economic, political and social factors require a transformation in organizations in order to take advantage of the opportunities that arise and guarantee their business success. Without a doubt, business models, as well as the development of new management attitudes and skills, have been developed to respond to this reality. This article shows the results of a bibliographic review based on an exploratory methodology, from which it was intended to understand how companies have innovated in their business model to respond to these changes. In this scenario, the article focuses on presenting B Corps as a form of hybrid business that considers the economic, social and environmental impact. In this review, key concepts such as open innovation, strategic agility and dynamic capabilities, creation of shared value and corporate social responsibility are developed, as part of the conceptual journey that has allowed us to arrive at the business model of B Corps. It is concluded that it is a model of business that is gaining strength in Latin America, which has an imprint of open innovation and which responds to the development of emerging economies with triple impact. Likewise, it was evidenced that there is a duty in academic research on the subject, an aspect that reinforces and promotes new research.

Suggested Citation

  • Patricia Correa, 2022. "Innovation in business models: B Corps," Responsibility and Sustainability, IAPNM LATAM, vol. 7(1), pages 55-66, January-M.
  • Handle: RePEc:ayu:journl:v:7:y:2022:i:1:p:55-66
    DOI: https://doi.org/10.5281/zenodo.6582824
    as

    Download full text from publisher

    File URL: https://responsibility-sustainability.org/index.php/R-S/article/view/88/89
    File Function: Full text
    Download Restriction: no

    File URL: https://libkey.io/https://doi.org/10.5281/zenodo.6582824?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    More about this item

    Keywords

    innovation; strategic agility; B corporations;
    All these keywords.

    JEL classification:

    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ayu:journl:v:7:y:2022:i:1:p:55-66. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Prof. Dr. Luis Camilo Ortigueira Sánchez (email available below). General contact details of provider: https://responsibility-sustainability.org/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.