A Nonparametric Approach to Identifying Latent Relationships in Hierarchical Models
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DOI: 10.1287/mksc.19.2.149.11807
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References listed on IDEAS
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- Coussement, Kristof & Benoit, Dries Frederik & Van den Poel, Dirk, 2009.
"Improved Marketing Decision Making in a Customer Churn Prediction Context Using Generalized Additive Models,"
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- K. Coussement & D.F. Benoît & D. van den Poel, 2010. "Improved marketing decision making in a customer churn prediction context using generalized additive models," Post-Print halshs-00581701, HAL.
- K. Coussement & D. F. Benoit & D. Van Den Poel, 2009. "Improved Marketing Decision Making in a Customer Churn Prediction Context Using Generalized Additive Models," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 09/603, Ghent University, Faculty of Economics and Business Administration.
- Hruschka, Harald & Fettes, Werner & Probst, Markus, 2004. "An empirical comparison of the validity of a neural net based multinomial logit choice model to alternative model specifications," European Journal of Operational Research, Elsevier, vol. 159(1), pages 166-180, November.
- Jin Gyo Kim & Ulrich Menzefricke & Fred M. Feinberg, 2007. "Capturing Flexible Heterogeneous Utility Curves: A Bayesian Spline Approach," Management Science, INFORMS, vol. 53(2), pages 340-354, February.
- Peter E. Rossi & Greg M. Allenby, 2003. "Bayesian Statistics and Marketing," Marketing Science, INFORMS, vol. 22(3), pages 304-328, July.
- Guhl, Daniel & Baumgartner, Bernhard & Kneib, Thomas & Steiner, Winfried J., 2018. "Estimating time-varying parameters in brand choice models: A semiparametric approach," International Journal of Research in Marketing, Elsevier, vol. 35(3), pages 394-414.
- Bae, Joonho & Park, Jinkyoo & Choi, Jeonghye & Bum Soh, Seung, 2023. "A recommending system for mobile games using the dynamic nonparametric model," Journal of Business Research, Elsevier, vol. 167(C).
- Peter Lenk, 2014. "Bayesian estimation of random utility models," Chapters, in: Stephane Hess & Andrew Daly (ed.), Handbook of Choice Modelling, chapter 20, pages 457-497, Edward Elgar Publishing.
- Harald Hruschka, 2007. "Using a heterogeneous multinomial probit model with a neural net extension to model brand choice," Journal of Forecasting, John Wiley & Sons, Ltd., vol. 26(2), pages 113-127.
- Lang, Stefan & Steiner, Winfried J. & Weber, Anett & Wechselberger, Peter, 2015. "Accommodating heterogeneity and nonlinearity in price effects for predicting brand sales and profits," European Journal of Operational Research, Elsevier, vol. 246(1), pages 232-241.
- Ryan Dew & Asim Ansari, 2018. "Bayesian Nonparametric Customer Base Analysis with Model-Based Visualizations," Marketing Science, INFORMS, vol. 37(2), pages 216-235, March.
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Keywords
Consumer Preferences; Cubic Smoothing Spline; Hierarchical Bayes Model; Markov Chain Monte Carlo; Randan Effects;All these keywords.
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