IDEAS home Printed from https://ideas.repec.org/a/acg/managt/v8y2021i4p69-74.html
   My bibliography  Save this article

Impact of COVID-19 on FMCG Sector

Author

Listed:
  • S Rajamohan

    (Alagappa Institute of Management)

  • J Jenefer

    (Alagappa Institute of Management)

  • A Sathish

    (Alagappa Institute of Management)

Abstract

Coronavirus pandemic shows an unprecedented change globally, and the impact is even higher in emerging economies like India. Fast Moving Consumer Goods (FMCG) is one of the largest sectors in India with varied businesses, including household, personal care, etc., with high demand, consumed frequently, and services are provided for a low cost. This paper is an attempt to study the outbreak of COVID-19 in the FMCG sector. It shows that FMCG is affected uncommonly with many factors like Labours moved to their natives, logistics issues, and changes in the consumer basket like a sudden increase in demand for sanitary products and surged in demand for cosmetics.

Suggested Citation

  • S Rajamohan & J Jenefer & A Sathish, 2021. "Impact of COVID-19 on FMCG Sector," Shanlax International Journal of Management, Shanlax Journals, vol. 8(4), pages 69-74, April.
    • Handle: RePEc:acg:managt:v:8:y:2021:i:4:p:69-74
    DOI: 10.34293/management.v8i4.3817
    as

    Download full text from publisher

    File URL: http://www.shanlaxjournals.in/journals/index.php/management/article/view/3817
    Download Restriction: no
    File URL: http://www.shanlaxjournals.in/journals/index.php/management/article/view/3817/3173
    Download Restriction: no
    File URL: https://libkey.io/10.34293/management.v8i4.3817?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Ila Patnaik & Rajeswari Sengupta, 2020. "Impact of Covid-19 on Indian economy: An Analysis of fiscal scenarios," Indira Gandhi Institute of Development Research, Mumbai Working Papers 2020-026, Indira Gandhi Institute of Development Research, Mumbai, India.
    2. Jakhotiya, Girish, 2020. "Impact of COVID-19 on Indian economy and the road ahead," MPRA Paper 101456, University Library of Munich, Germany.
    3. T.T. Karthik & T.P. Ram Prasad, 2020. "SWOT (Strength, Weakness, Opportunities and Threats) Analysis of Fast Moving Consumer Goods (FMCG) Industries in India," Shanlax International Journal of Commerce, Shanlax Journals, vol. 8(1), pages 92-100, January.
    4. Sumit Gupta & G.S. Dangayach & A.K. Singh & M.L. Meena & P.N. Rao, 2018. "Adoption of sustainable supply operation quality practices and their impact on stakeholder's performance and sustainable performance for sustainable competitiveness in Indian manufacturing companies," International Journal of Intelligent Enterprise, Inderscience Enterprises Ltd, vol. 5(1/2), pages 108-124.
    5. S. Mahendra Dev & Rajeswari Sengupta, 2020. "Covid-19: Impact on the Indian economy," Indira Gandhi Institute of Development Research, Mumbai Working Papers 2020-013, Indira Gandhi Institute of Development Research, Mumbai, India.
    6. P Nivetha & S Sudhamathi, 2021. "Survival Strategies for Businesses during Covid-19 Lockdown," Shanlax International Journal of Management, Shanlax Journals, vol. 8(3), pages 79-82, January.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Pandey, Radhika & Sapre, Amey & Sinha, Pramod, 2020. "What do we gain from Seasonal Adjustment of the Indian Index of Industrial Production (IIP)?," Working Papers 20/322, National Institute of Public Finance and Policy.
    2. Sacchidananda Mukherjee & Shivani Badola, 2021. "Public Financing of Human Development in India: A Review," Indian Journal of Human Development, , vol. 15(1), pages 62-81, April.
    3. Goswami, Binoy & Mandal, Raju & Nath, Hiranya K., 2021. "Covid-19 pandemic and economic performances of the states in India," Economic Analysis and Policy, Elsevier, vol. 69(C), pages 461-479.
    4. Małgorzata Dudzińska & Marta Gwiaździńska-Goraj & Aleksandra Jezierska-Thöle, 2022. "Social Factors as Major Determinants of Rural Development Variation for Predicting Epidemic Vulnerability: A Lesson for the Future," IJERPH, MDPI, vol. 19(21), pages 1-24, October.
    5. Vijay Victor & Joshy Joseph Karakunnel & Swetha Loganathan & Daniel Francois Meyer, 2021. "From a Recession to the COVID-19 Pandemic: Inflation–Unemployment Comparison between the UK and India," Economies, MDPI, vol. 9(2), pages 1-19, May.
    6. Lisa R. Roberts & Shreeletha Solomon & Solomon J. Renati & Susanne Montgomery, 2021. "Exploring Mental Health during the Initial COVID-19 Lockdown in Mumbai: Serendipity for Some Women," IJERPH, MDPI, vol. 18(23), pages 1-17, November.
    7. Beyer, Robert C.M. & Franco-Bedoya, Sebastian & Galdo, Virgilio, 2021. "Examining the economic impact of COVID-19 in India through daily electricity consumption and nighttime light intensity," World Development, Elsevier, vol. 140(C).
    8. Rohitash Chandra & Ayush Jain & Divyanshu Singh Chauhan, 2022. "Deep learning via LSTM models for COVID-19 infection forecasting in India," PLOS ONE, Public Library of Science, vol. 17(1), pages 1-28, January.
    9. Kumar, Pavan & Singh, S.S. & Pandey, A.K. & Singh, Ram Kumar & Srivastava, Prashant Kumar & Kumar, Manoj & Dubey, Shantanu Kumar & Sah, Uma & Nandan, Rajiv & Singh, Susheel Kumar & Agrawal, Priyanshi , 2021. "Multi-level impacts of the COVID-19 lockdown on agricultural systems in India: The case of Uttar Pradesh," Agricultural Systems, Elsevier, vol. 187(C).
    10. Sigamani Panneer & Komali Kantamaneni & Vigneshwaran Subbiah Akkayasamy & A. Xavier Susairaj & Prasant Kumar Panda & Sanghmitra Sheel Acharya & Louis Rice & Champika Liyanage & Robert Ramesh Babu Push, 2022. "The Great Lockdown in the Wake of COVID-19 and Its Implications: Lessons for Low and Middle-Income Countries," IJERPH, MDPI, vol. 19(1), pages 1-15, January.
    11. Fernando Caixeta & André M. Carvalho & Pedro Saraiva & Fausto Freire, 2022. "Sustainability-Focused Excellence: A Novel Model Integrating the Water–Energy–Food Nexus for Agro-Industrial Companies," Sustainability, MDPI, vol. 14(15), pages 1-20, August.
    12. Tomas Baležentis & Mangirdas Morkūnas & Agnė Žičkienė & Artiom Volkov & Erika Ribašauskienė & Dalia Štreimikienė, 2021. "Policies for Rapid Mitigation of the Crisis’ Effects on Agricultural Supply Chains: A Multi-Criteria Decision Support System with Monte Carlo Simulation," Sustainability, MDPI, vol. 13(21), pages 1-31, October.
    13. Goshu Desalegn & Anita Tangl & Maria Fekete-Farkas, 2022. "From Short-Term Risk to Long-Term Strategic Challenges: Reviewing the Consequences of Geopolitics and COVID-19 on Economic Performance," Sustainability, MDPI, vol. 14(21), pages 1-22, November.
    14. Ila Patnaik & Rajeswari Sengupta, 2020. "Impact of Covid-19 on Indian economy: An Analysis of fiscal scenarios," Indira Gandhi Institute of Development Research, Mumbai Working Papers 2020-026, Indira Gandhi Institute of Development Research, Mumbai, India.
    15. Pattaphol Yuktadatta & Shunsuke Ono & Mostafa Saidur Rahim Khan & Yoshihiko Kadoya, 2022. "Satisfaction with the COVID-19 Economic Stimulus Policy: A Study of the Special Cash Payment Policy for Residents of Japan," Sustainability, MDPI, vol. 14(6), pages 1-15, March.
    16. Thongsavanh Keokhoungning & Wullapa Wongsinlatam & Tawun Remsungnen & Ariya Namvong & Sirote Khunkitti & Bounmy Inthakesone & Apirat Siritaratiwat & Suttichai Premrudeepreechacharn & Chayada Surawanit, 2023. "Challenge of Supplying Power with Renewable Energy Due to the Impact of COVID-19 on Power Demands in the Lao PDR: Analysis Using Metaheuristic Optimization," Sustainability, MDPI, vol. 15(8), pages 1-16, April.
    17. Rajeswari Sengupta & Harsh Vardhan, 2023. "India’s Credit Landscape in a Post-pandemic World," India Studies in Business and Economics, in: Indrani Gupta & Mausumi Das (ed.), Contextualizing the COVID Pandemic in India, chapter 0, pages 273-295, Springer.
    18. Sugata Marjit & Gouranga Gopal Das, 2022. "Immunity-Driven Comparative Advantage and Its Palliative Effect on Social Health and Inequality - A Theoretical Perspective," CESifo Working Paper Series 9569, CESifo.
    19. Feliks Arfid Guampe & Muhammad Hasan & Andrian Dolfriandra Huruta & Christine Dewi & Abbott Po Shun Chen, 2022. "Entrepreneurial Literacy of Peasant Families during the COVID-19 Pandemic: A Case in Indonesia," Sustainability, MDPI, vol. 14(19), pages 1-15, September.
    20. Sadananda Prusty & Anubha & Saurabh Gupta, 2021. "On the Road to Recovery: The Role of Post-Lockdown Stimulus Package," FIIB Business Review, , vol. 11(2), pages 206-224, June.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:acg:managt:v:8:y:2021:i:4:p:69-74. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: S.Lakshmanan (email available below). General contact details of provider: .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.