1. D. Vantomme & M. Geuens & J. De Houwer & P. De Pelsmacker, 2004. "Implicit Attitudes Toward Green Consumer Behavior," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 04/224, Ghent University, Faculty of Economics and Business Administration. [Downloadable!]
   Other versions:
   • Vantomme, D. & Geuens, M. & De Houwer, J. & De Pelsmacker, P., 2006. "Implicit attitudes toward green consumer behavior," Vlerick Leuven Gent Management School Working Paper Series 2005-31, Vlerick Leuven Gent Management School. [Downloadable!]
2. P. Van Kenhove & K. De Wulf & D. Van Den Poelt, 2003. "Does Attitudinal Commitment to Stores Always Lead to Behavioral Loyalty? The Moderating Effect of Age," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 03/168, Ghent University, Faculty of Economics and Business Administration. [Downloadable!]
3. Mark, Tanya & Niraj, Rakesh & Dawar, Niraj, 2007. "Using Customer Relationship Trajectories to Segment Customers and Predict Profitability," Research Memoranda 014, Maastricht : METEOR, Maastricht Research School of Economics of Technology and Organization. [Downloadable!]
4. Kristof De Wulf & Patrick Van Kenhove & Sarah Steenhaut, 2003. "The relationship between consumers unethical behavior and customer loyalty in a retail environment," Vlerick Leuven Gent Management School Working Paper Series 2003-17, Vlerick Leuven Gent Management School. [Downloadable!]
   Other versions:
   • P. Van Kenhove & K. De Wulf & S. Steenhaut, 2003. "The Relationship between Consumers’ Unethical Behavior and Customer Loyalty in a Retail Environment," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 03/167, Ghent University, Faculty of Economics and Business Administration. [Downloadable!]
5. Pierre Volle & Aïda Mimouni, 2003. "Bénéfices perçus de la fidélisation et qualité relationnelle : une application exploratoire au secteur du transport aérien," Post-Print halshs-00164836_v1, HAL. [Downloadable!]
6. S. Steenhaut & P. Van Kenhove, 2003. "Consumers’ Reactions to “Receiving Too Much Change at the Checkout”," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 03/186, Ghent University, Faculty of Economics and Business Administration. [Downloadable!]
7. Herings,P. Jean-Jacques, 2000. "Universally Stable Adjustment Processes - A Unifying Approach -," Research Memoranda 006, Maastricht : METEOR, Maastricht Research School of Economics of Technology and Organization. [Downloadable!]
   Other versions:
   • Herings,P. Jean-Jacques, 2002. "Universally Stable Adjustment Processes - A Unifying Approach -," Research Memoranda 006, Maastricht : METEOR, Maastricht Research School of Economics of Technology and Organization. [Downloadable!]
   • P.J.J. Herings, 2001. "Universally Stable Adjustment Processes - A Unifying Approach," GE, Growth, Math methods 0205002, EconWPA. [Downloadable!]
8. Geneviève Paviot, 2001. "L'image des banques selon le concept de personnalité de la marque, la mémorisation des slogans et la perception d'un élément de l'identité visuelle: la couleur," Working Papers 2001-7, Laboratoire Orléanais de Gestion - université d'Orléans. [Downloadable!]
9. Guido Palazzo & Kunal Basu, 2007. "The Ethical Backlash of Corporate Branding," Journal of Business Ethics, Springer, vol. 73(4), pages 333-346, July. [Downloadable!] (restricted)
10. Paulo Lencastre & Ana Côrte-Real, 2009. "A Brand Triangle Model To Avoid Branding Myopia," Documentos de Trabalho em Gestão (Working Papers in Management) 11, Faculdade de Economia e Gestão, Universidade Católica Portuguesa (Porto). [Downloadable!]
11. Bernard Dubois & Sandor Czellar & Gilles Laurent, 2005. "Consumer Segments Based on Attitudes Toward Luxury: Empirical Evidence from Twenty Countries," Marketing Letters, Springer, vol. 16(2), pages 115-128, April. [Downloadable!] (restricted)
12. M. Geuens & B. Weijters & K. De Wulf, 2008. "A New Measure of Brand Personality," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 08/545, Ghent University, Faculty of Economics and Business Administration. [Downloadable!]
13. Hilke Plassmann & Peter Kenning & Michael Deppe & Harald Kugel & Wolfram Schwindt, 2005. "Neural correlates of the affect heuristic during brand choice," Experimental 0509004, EconWPA. [Downloadable!]
14. LAURENT, Gilles & LAMBERT-PANDRAUD, Raphaëlle, 2006. "Tell me which perfume you wear, I'll tell you how old you are: Modeling the Impact of Consumer age on Product choice," Les Cahiers de Recherche 848, HEC Paris. [Downloadable!]
15. DUBOIS, Bernard & LAURENT, Gilles & CZELLAR, Sandor, 2001. "Consumer rapport to luxury : Analyzing complex and ambivalent attitudes," Les Cahiers de Recherche 736, HEC Paris. [Downloadable!]
16. Ana Côrte-Real & Paulo Lencastre, 2009. "Children Thoughts About Brands," Documentos de Trabalho em Gestão (Working Papers in Management) 10, Faculdade de Economia e Gestão, Universidade Católica Portuguesa (Porto). [Downloadable!]
17. Johar, Gita V. & Sengupta, Jaideep & Aaker, Jennifer L., 2005. "Two Roads to Updating Brand Personality Impressions: Trait versus Evaluative Inferencing," Research Papers 1884r, Stanford University, Graduate School of Business. [Downloadable!]
18. Stremersch, S. & Verniers, I. & Verhoef, P.C., 2006. "The Quest for Citations: Drivers of Article Impact," Research Paper ERS-2006-061-MKT Revision, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni. [Downloadable!]
    Other versions:
    • S. Stremersch & I. Verniers & C. Verhoef, 2006. "The Quest for Citations: Drivers of Article Impact," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 06/422, Ghent University, Faculty of Economics and Business Administration. [Downloadable!]
19. Netzer, Oded & Lattin, James M. & Srinivasan, V. "Seenu", 2007. "A Hidden Markov Model of Customer Relationship Dynamics," Research Papers 1904r, Stanford University, Graduate School of Business. [Downloadable!]
20. Pierre Volle & Aîda Mimouni, 2006. "Les bénéfices perçus des programmes relationnels : une approche de segmentation appliquée aux enseignes de distribution," Post-Print halshs-00164834_v1, HAL. [Downloadable!]
21. Leenheer, J. & Bijmolt, T.H.A. & Heerde, H.J. van & Smidts, A., 2002. "Do loyalty programs enhance behavioral loyalty? : An empirical analysis accounting for program design and competitive effects," Discussion Paper 65, Tilburg University, Center for Economic Research. [Downloadable!]
22. Aaker, Jennifer L. & Fournier, Susan & Brasel, Adam, 2003. "When Good Brands Do Bad," Research Papers 1716, Stanford University, Graduate School of Business. [Downloadable!]
23. Barbara Carroll & Aaron Ahuvia, 2006. "Some antecedents and outcomes of brand love," Marketing Letters, Springer, vol. 17(2), pages 79-89, April. [Downloadable!] (restricted)
24. Longinos Marin & Salvador Ruiz, 2007. "“I Need You Too!â€\x9D Corporate Identity Attractiveness for Consumers and The Role of Social Responsibility," Journal of Business Ethics, Springer, vol. 71(3), pages 245-260, March. [Downloadable!] (restricted)
25. LAURENT, Gilles & LAMBERT-PANDRAUD, Raphaelle, 2002. "Age-induced decision shrinkage, another avenue to repeat purchase: the example of new automobiles," Les Cahiers de Recherche 748, HEC Paris. [Downloadable!]

This page was last updated on 2009-12-23.