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Benchmarking-Studie Stralsund 2010

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  • Engel, Dirk
  • Zdrowomyslaw, Norbert

Abstract

Standortvergleiche sind seit Jahren in Mode und Ausdruck der generellen Tendenz einer zunehmend evidenzbasierten Entscheidungsfindung. Der vorliegende Beitrag dokumentiert das Vorgehen und die Ergebnisse des Benchmarking der Hansestadt Stralsund. Hierzu wurde ein Vergleich mit den drei Städten Greifswald, Wismar und Lübeck vorgenommen. Aus Sicht von Stralsund zeigt sich sowohl Licht als auch Schatten. Den besonderen Stärken im Tourismus und Wohnortattraktivität stehen große Schwächen in Bezug auf die Präsenz in wissensintensiven Branchen gegenüber. Die jüngsten Veränderungen sprechen dafür, dass sich dieses Muster zunehmend erhärtet und Stralsund im Schatten der Wissens- und Gründungshochburg Greifswald steht. --

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Bibliographic Info

Paper provided by Fachhochschule Stralsund, Stralsund Information Management Team (SIMAT) in its series SIMAT Arbeitspapiere with number 02-10-009.

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Date of creation: 2010
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Handle: RePEc:zbw:simata:0210009

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Web page: http://simat-stralsund.de/
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Related research

Keywords: Benchmarking; Fremdenverkehr; Regionalentwicklung; Regional Governance; Städtevergleich; Standortanalyse; Stralsund; Wettbewerb der Regionen;

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Cited by:
  1. Auerbach, Heiko & Zdrowomyslaw, Norbert, 2011. "9. STeP-Kongress "Region gestalten! Gesundheitswirtschaft und Zukunftsmanagement"," SIMAT Arbeitspapiere, Fachhochschule Stralsund, Stralsund Information Management Team (SIMAT) 03-11-013, Fachhochschule Stralsund, Stralsund Information Management Team (SIMAT).

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