Advanced Search
MyIDEAS: Login

Wie erzielen Unternehmen herausragende Serviceleistungen mit höheren Gewinnen?

Contents:

Author Info

  • Strassl, Johann
  • Schicker, Günter
Registered author(s):

    Abstract

    Die Bedeutung des Servicegeschäfts der Industrieunternehmen nimmt zu und die Unternehmen wollen sich mit ihrem Serviceangebot differenzieren und Erlösmöglichkeiten ausschöpfen. Die Umsetzung gelingt den Unternehmen oft nur mittelmäßig. Dieser Artikel zeigt, mit welchen Maßnahmen Unternehmen das Servicegeschäft professionell und profitabel gestalten können. -- The importance of the service business of manufacturing companies increases and the companies want to differentiate themselves with their service offerings and exploit revenue opportunities. The implemention is often mediocre. This article shows what measures companies can undertake in order to design the service business professionally and profitably.

    Download Info

    If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
    File URL: http://econstor.eu/bitstream/10419/96216/1/782811620.pdf
    Download Restriction: no

    Bibliographic Info

    Paper provided by University of Applied Sciences Amberg-Weiden (OTH) in its series OTH im Dialog: Weidener Diskussionspapiere with number 38.

    as in new window
    Length:
    Date of creation: 2014
    Date of revision:
    Handle: RePEc:zbw:hawdps:38

    Contact details of provider:
    Web page: http://www.oth-aw.de/

    Related research

    Keywords: Industrieservice; Servicegeschäft; Dienstleistungsgeschäft; Servicestrategie; Produzierende Unternehmen;

    Find related papers by JEL classification:

    This paper has been announced in the following NEP Reports:

    References

    No references listed on IDEAS
    You can help add them by filling out this form.

    Citations

    Lists

    This item is not listed on Wikipedia, on a reading list or among the top items on IDEAS.

    Statistics

    Access and download statistics

    Corrections

    When requesting a correction, please mention this item's handle: RePEc:zbw:hawdps:38. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (ZBW - German National Library of Economics).

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If references are entirely missing, you can add them using this form.

    If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.