The flows of FDI to Latinamerica have been increased in the 90's. In the case of Uruguay, it has not received a great amount, but the participation of foreign capital in some economic activities is important. This paper analizes the business strategy of some TNCs in Uruguay in the frame of the regional integration and liberalization processes which have determined an important transformation in foreign enterprises seeking for more efficiency and better export performance. This transformation has involved more business concentration and specialization but not business diversification. Finally, the regional integration uncertainty and the changes in the rules of play of some economic activities, like telecommunications and energy, will determine the amount of future investments.
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