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The Organization of New Service Development in the USA and UK

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  • Joe Tidd

    ()
    (SPRU, University of Sussex)

  • Frank Hull

    (Graduate Business School, Fordham University)

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    Abstract

    We understand a great deal about the organization and management of new product development in the manufacturing sector, but we know relatively little about how applicable this research and practice is to the service sector. In this paper we introduce and test a framework for managing new product development in services. This framework is derived and tested by analyzing 108 service firms in a combined US and UK dataset, and then each national sub-sample separately. Our results generally support the predictive capability of the framework, and suggest that the development strategy, processes, organization and tools derived from manufacturing, specially those of concurrent engineering, are applicable to services. However, the framework better fits the US than UK data, which may question the notion of a 'best practice' applicable to different contexts.

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    File URL: http://www.sussex.ac.uk/Units/spru/publications/imprint/sewps/sewp76/sewp76.pdf
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    Bibliographic Info

    Paper provided by SPRU - Science and Technology Policy Research, University of Sussex in its series SPRU Working Paper Series with number 76.

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    Length: 30 pages
    Date of creation: 01 Jan 2002
    Date of revision:
    Handle: RePEc:sru:ssewps:76

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    Related research

    Keywords: product development; services; concurrent engineering; simultaneous development;

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    1. Robert D. Dewar & Jane E. Dutton, 1986. "The Adoption of Radical and Incremental Innovations: An Empirical Analysis," Management Science, INFORMS, INFORMS, vol. 32(11), pages 1422-1433, November.
    2. Billie Jo Zirger & Modesto A. Maidique, 1990. "A Model of New Product Development: An Empirical Test," Management Science, INFORMS, INFORMS, vol. 36(7), pages 867-883, July.
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