General theory of sales in the context of "development - growth" dichotomy
AbstractThis report aims to build conceptual foundations of the development of future general theory of sales. The propositions on fundamentally new role of sales in economic mechanism of modern market economy are put forward and proved. An empirical, theoretical and methodological analysis of the role of dichotomy "development-growth" in the evolution of sales is presented. Executive summary is available at pp. 51-54 (in English).
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Bibliographic InfoPaper provided by Graduate School of Management, St. Petersburg State University in its series Working Papers with number 296.
Date of creation: 2011
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sales; development; growth; chain structures; common elements; innovative integration;
This paper has been announced in the following NEP Reports:
- NEP-ALL-2011-10-09 (All new papers)
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