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Genetically Modified Organisms in the Food Supply: Public Opinion vs. Consumer Behavior

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Author Info

  • Noussair, C.
  • Robin, S.
  • Ruffieux, B.

Abstract

In this paper we study the differences in European public opinion and consumer behavior with regard to the use of genetically modified organisms in the food supply. We report the results of an economic experiment in which we elicited willingness-to-pay information for products that contained GMO-free at various thresholds. We also present the data from a survey of public opinion on the same subject. Participants in both the experiment and the survey were a demographically representative sample of French households. We find that actual consumer behavior exhibits a lower level of hostility toward GMO's than that suggested by the survey. We analyze the consequences of our findings for labeling policy.

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Bibliographic Info

Paper provided by Purdue University, Department of Economics in its series Purdue University Economics Working Papers with number 1139.

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Length: 35 pages
Date of creation: Jan 2001
Date of revision:
Handle: RePEc:pur:prukra:1139

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Keywords: BIOTECHNOLOGY ; CONSUMPTION;

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Cited by:
  1. Astrid Dannenberg & Sara Scatasta & Bodo Sturm, 2009. "Keine Chance für genetisch veränderte Lebensmittel in Deutschland? Eine experimentelle Analyse von Zahlungsbereitschaften," Perspektiven der Wirtschaftspolitik, Verein für Socialpolitik, vol. 10(2), pages 214-234, 05.
  2. Huffman, Wallace E. & Shogren, Jason F. & Rousu, Matthew C. & Tegene, Abebayehu, 2003. "Consumer Willingness to Pay for Genetically Modified Food Labels in a Market with Diverse Information: Evidence from Experimental Auctions," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 28(03), December.
  3. Liu, Pengcheng, 2009. "Consumers’ WTA for GM rice cookie: an experiment study in China," 2009 Conference, August 16-22, 2009, Beijing, China 51771, International Association of Agricultural Economists.
  4. Noussair, Charles & Robin, Stephane & Ruffieux, Bernard, 2002. "Do consumers not care about biotech foods or do they just not read the labels?," Economics Letters, Elsevier, vol. 75(1), pages 47-53, March.
  5. Christoph, Inken B. & Roosen, Jutta & Bruhn, Maike, 2006. "Willingness to pay for genetically modified food and non-food products," 2006 Annual meeting, July 23-26, Long Beach, CA 21303, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).

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