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L’analisi della domanda degli oli extravergine d’oliva in Italia Un’applicazione del modello A.I.D.S
[The analysis of the demand for extra virgin olive oil in Italy An application of the AIDSmodel]

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Author Info

  • Diotallevi, Francesco

Abstract

The search of a theoretical model of the behaviour to the consumption, most possible near the evidence of the truth, is at the base of the Demand’s theory. Various scientific approaches to the pattern of the preferences of the consumers and the choices of consumption have been implemented.The extravirgin olive oil market characterizes for a marked dichotomy between little great companies and most numerous smalls businessmen. The first ones have an extension on all territory, while the little ones are legacies to local niches. Moreover, from the data emerged, acquire significance, to the aims of the competitive context, the promotion strategies, particularly used in the supermarket channel. Also in this case, a strong discrepancy is showed between the use promotion lever of the great companies, plus continuous, regarding the small enterprises. It’s strategic, like in other sectors, the increasing role that are assuming the Marches trades, or like market shares (in constant increase on all territory), or like privileged management of the advertising lever. At last, extravirgin olive oil sector is clearly still characterized from a remarkable elasticity of the pricing effect on the volumes of expenditure.

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Bibliographic Info

Paper provided by University Library of Munich, Germany in its series MPRA Paper with number 41469.

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Date of creation: 2010
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Handle: RePEc:pra:mprapa:41469

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Keywords: Olive oils AIDS modelling elasticity;

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References

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  6. Alley, Andrew G & Ferguson, Donald G & Stewart, Kenneth G, 1992. "An Almost Ideal Demand System for Alcoholic Beverages in British Columbia," Empirical Economics, Springer, Springer, vol. 17(3), pages 401-18.
  7. Barten, A. P. & Bettendorf, L. J., 1989. "Price formation of fish : An application of an inverse demand system," European Economic Review, Elsevier, Elsevier, vol. 33(8), pages 1509-1525, October.
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  9. Attfield, Clifford L. F., 1985. "Homogeneity and endogeneity in systems of demand equations," Journal of Econometrics, Elsevier, Elsevier, vol. 27(2), pages 197-209, February.
  10. Deaton, Angus S & Muellbauer, John, 1980. "An Almost Ideal Demand System," American Economic Review, American Economic Association, American Economic Association, vol. 70(3), pages 312-26, June.
  11. Denton, Frank T & Mountain, Dean C & Spencer, Byron G, 1999. "Age, Trend, and Cohort Effects in a Macro Model of Canadian Expenditure Patterns," Journal of Business & Economic Statistics, American Statistical Association, American Statistical Association, vol. 17(4), pages 430-43, October.
  12. Anderson, G J & Blundell, R W, 1982. "Estimation and Hypothesis Testing in Dynamic Singular Equation Systems," Econometrica, Econometric Society, Econometric Society, vol. 50(6), pages 1559-71, November.
  13. Deaton, Angus, 1986. "Demand analysis," Handbook of Econometrics, Elsevier, in: Z. Griliches† & M. D. Intriligator (ed.), Handbook of Econometrics, edition 1, volume 3, chapter 30, pages 1767-1839 Elsevier.
  14. Balcombe, K.G. & Davis, J.R., 1996. "An application of cointegration theory in the estimation of the Almost Ideal Demand system for food consumption in Bulgaria," Agricultural Economics: The Journal of the International Association of Agricultural Economists, International Association of Agricultural Economists, International Association of Agricultural Economists, vol. 15(1), September.
  15. James Banks & Richard Blundell & Arthur Lewbel, 1997. "Quadratic Engel Curves And Consumer Demand," The Review of Economics and Statistics, MIT Press, vol. 79(4), pages 527-539, November.
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Cited by:
  1. Fioriti, Linda & Marchini, Andrea & Diotallevi, Francesco & Pampanini, Rossella, 2012. "Obesity Epidemics: The Potential Role of Retailing Sector in Promoting Fruit and Vegetable Consumption," 2012 International European Forum, February 13-17, 2012, Innsbruck-Igls, Austria, International European Forum on Innovation and System Dynamics in Food Networks 144964, International European Forum on Innovation and System Dynamics in Food Networks.
  2. Fioriti, Linda & Diotallevi, Francesco & Marchini, Andrea & Pampanini, Rossella, 2012. "Le problematiche socio-economiche dell'obesità nel sistema agroalimentare: il ruolo della GDO nelle scelte di acquisto e di consumo di frutta e verdura
    [Socio-economic problems of obesity in the a
    ," MPRA Paper 40479, University Library of Munich, Germany.
  3. Fioriti, Linda & Marchini, Andrea & Diotallevi, Francesco & Pampanini, Rossella, 2012. "Obesity epidemic: the role of retailing sector in promoting fruit and vegetable consumption," MPRA Paper 43279, University Library of Munich, Germany.

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