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E-commerce settles for established payment systems: Limited market potential for innovative payment systems

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  • Heng, Stefan

Abstract

Established payment systems play a dominant role also in B2C e-commerce. Innovative payment systems can only be a success here if they pay attention to the particular features of e-commerce, convey the worth of their value-adding unique selling proposition and enjoy the support of established e-shops or financial service providers. However, apart from rare cases the conventional payment systems leave little room for the innovative systems. This holds all the more since the conventional payment systems are responding to the new demands of B2C e-commerce.

Suggested Citation

  • Heng, Stefan, 2007. "E-commerce settles for established payment systems: Limited market potential for innovative payment systems," MPRA Paper 3251, University Library of Munich, Germany.
  • Handle: RePEc:pra:mprapa:3251
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    More about this item

    Keywords

    Information- and communication technology; ICT; E-Business; E-Commerce; B2C-E-Commerce; Internet; e-payments;
    All these keywords.

    JEL classification:

    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes
    • O14 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Industrialization; Manufacturing and Service Industries; Choice of Technology
    • E42 - Macroeconomics and Monetary Economics - - Money and Interest Rates - - - Monetary Sytsems; Standards; Regimes; Government and the Monetary System
    • G29 - Financial Economics - - Financial Institutions and Services - - - Other
    • E51 - Macroeconomics and Monetary Economics - - Monetary Policy, Central Banking, and the Supply of Money and Credit - - - Money Supply; Credit; Money Multipliers

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