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Firm Size and Pricing Policy

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Author Info
Roy Chowdhury, Prabal

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Abstract

We relate the pricing policy of the firms to their size, where firm size is interpreted as the size of the clientele served by the concerned firm. We argue that a firm with a large clientele faces a more severe reputational backlash if it reneges. This allows the firm to effectively commit to its offers, leading to a unique equilibrium without delay, where the firm extracts the whole of the surplus. For smaller firms, however, the reputational effects are much less intense and, consequently, the equilibria involve reneging possibilities. In this case the equilibria are non-unique, and may involve delays as well.

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File URL: http://mpra.ub.uni-muenchen.de/1515/
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Publisher Info
Paper provided by University Library of Munich, Germany in its series MPRA Paper with number 1515.

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Date of creation: Jun 2006
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Handle: RePEc:pra:mprapa:1515

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Related research
Keywords: Firm size reneging reputation.

Find related papers by JEL classification:
D40 - Microeconomics - - Market Structure and Pricing - - - General
C78 - Mathematical and Quantitative Methods - - Game Theory and Bargaining Theory - - - Bargaining Theory; Matching Theory

This paper has been announced in the following NEP Reports:

References listed on IDEAS
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  1. Muthoo, Abhinay, 1990. "Bargaining without commitment," Games and Economic Behavior, Elsevier, vol. 2(3), pages 291-297, September. [Downloadable!] (restricted)
  2. Klein, Benjamin & Crawford, Robert G & Alchian, Armen A, 1978. "Vertical Integration, Appropriable Rents, and the Competitive Contracting Process," Journal of Law & Economics, University of Chicago Press, vol. 21(2), pages 297-326, October.
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This page was last updated on 2008-11-17.


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