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Modelando o BSC para as Universidades do Sistema ACAFE

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Author Info
Mauricio Andrade Lima () (Universidade do Sul de Santa Catarina)
Fernando A. Ribeiro Serra () (UNISUL Business School)
Victor Meyer Jr (Pontifícia Universidade Católica do Paraná)
Manuel Portugal Ferreira () (Instituto Politécnico de Leiria)

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Abstract

As Instituições de Ensino Superior (IES), percebendo o acirramento da concorrência, reconhecem a importância de repensar sua forma de gestão, buscando uma visão mais competitiva e continuada. Assim, com o objetivo de contribuir para a gestão estratégica dessas instituições, especificamente as pertencentes ao sistema ACAFE, foi utilizada neste estudo a ferramenta de gestão Balanced Scorecard (BSC). Algumas etapas foram necessárias à sua adequação às universidades fundacionais catarinenses. Apresentaram-se e identificaram-se algumas características existentes no ambiente das universidades fundacionais catarinenses e suas peculiaridades em relação a outras organizações que não integram esse setor; realizaram-se os ajustes necessários à ferramenta Balanced Scorecard às universidades do sistema ACAFE; bem como a proposta da ferramenta auxiliar denominado mapa estratégico. Por último demonstrou-se a possibilidade de se desenvolver e utilizar o BSC acadêmico institucional como forma de integrar mais de um campus a gestão focada na estratégia.

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File URL: http://www.globadvantage.ipleiria.pt/wp-content/uploads/2008/06/working_paper-19_globadvantage.pdf
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Publisher Info
Paper provided by globAvantage, Polytechnic Institute of Leiria in its series Working Papers with number 19.

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Date of creation: 09 Jun 2008
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Handle: RePEc:pil:wpaper:19

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Web page: http://www.globadvantage.ipleiria.pt
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Related research
Keywords: Balanced Scorecard BSC Universidades ACAFE

Find related papers by JEL classification:
M0 - Business Administration and Business Economics; Marketing; Accounting - - General
M1 - Business Administration and Business Economics; Marketing; Accounting - - Business Administration

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This page was last updated on 2008-10-3.


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