The backdoor to overconsumption: the effect of associating 'low-fat' food with health references
AbstractNo abstract is available for this item.
Download InfoIf you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
Bibliographic InfoPaper provided by Katholieke Universiteit Leuven in its series Open Access publications from Katholieke Universiteit Leuven with number urn:hdl:123456789/84465.
Date of creation: 2007
Date of revision:
Publication status: Published in Journal of Public Policy & Marketing (2007) v.26, p.118-125
Contact details of provider:
Web page: http://www.kuleuven.be
You can help add them by filling out this form.
CitEc Project, subscribe to its RSS feed for this item.
- Nora Lado & Ester Martínez-Ros & Mercedes Martos-Partal, 2010. "Trends in packaging claims for new products: impacts on firm value," Business Economics Working Papers id-10-02, Universidad Carlos III, Instituto sobre Desarrollo Empresarial "Carmen Vidal Ballester".
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Carl Demeyere).
If references are entirely missing, you can add them using this form.