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The Impact of US News and World Report College Rankings on Admission Outcomes and Pricing Decisions at Selective Private Institutions

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  • James Monks
  • Ronald G. Ehrenberg

Abstract

Despite the widespread popularity of the U.S. News & World Report College rankings there has been no empirical analysis of the impact of these rankings on applications, admissions, and enrollment decisions, as well as on institutions' pricing policies. Our analyses indicate that a less favorable rank leads an institution to accept a greater percentage of its applicants, a smaller percentage of its admitted applicants matriculate, and the resulting entering class is of lower quality, as measured by its average SAT scores. While tuition levels are not responsive to less favorable rankings, institutions offer less visible price discounts in the form of slightly lower levels of expected self-help (loans and employment opportunities) and significantly more generous levels of grant aid. These decreases in net tuition are an attempt to attract additional students from their declining applicant pool.

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Bibliographic Info

Paper provided by National Bureau of Economic Research, Inc in its series NBER Working Papers with number 7227.

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Date of creation: Jul 1999
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Handle: RePEc:nbr:nberwo:7227

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Cited by:
  1. Horstschräer, Julia, 2011. "University rankings in action? The importance of rankings and an excellence competition for university choice of high-ability students?," ZEW Discussion Papers 11-061, ZEW - Zentrum für Europäische Wirtschaftsforschung / Center for European Economic Research.
  2. Kato, Takao & Sparber, Chad, 2011. "Quotas and Quality: The Effect of H-1B Visa Restrictions on the Pool of Prospective Undergraduate Students from Abroad," Working Papers 2011-02, Department of Economics, Colgate University.
  3. Christopher Avery & Mark Glickman & Caroline Hoxby & Andrew Metrick, 2004. "A Revealed Preference Ranking of U.S. Colleges and Universities," NBER Working Papers 10803, National Bureau of Economic Research, Inc.
  4. Ginger Zhe Jin & Alex Whalley, 2007. "The Power of Attention: Do Rankings Affect the Financial Resources of Public Colleges?," NBER Working Papers 12941, National Bureau of Economic Research, Inc.
  5. Andrade, Eduardo de Carvalho, 2009. "Rankings em educação: tipos, problemas, informações e mudanças," Ibmec Working Papers wpe_198, Insper Working Paper, Insper Instituto de Ensino e Pesquisa.
  6. Siegfried, John & Getz, Malcolm, 2006. "Where do the children of professors attend college?," Economics of Education Review, Elsevier, vol. 25(2), pages 201-210, April.

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