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Diffusion of Common Application Membership and Admissions Outcomes at American Colleges and Universities

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Author Info
Albert Yung-Hsu Liu
Ronald G. Ehrenberg
Jesenka Mrdjenovic

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Abstract

We study the adoption of Common Application membership by private four-year postsecondary institutions and its role in explaining the growth in undergraduate applications. Using data from the College Board's Annual Survey of Colleges, our estimation of proportional hazard models suggest that institutions respond to the net benefit of adoption. We estimate that membership increases applications by 5.7 to 7.0 percent and decreases yield rates by 2.8 to 3.9 percent. Acceptance rates decrease for members when their local networks are large. Membership is also associated with a decline in SAT scores and an increase in the percentage of students of color. Finally, falsification tests indicate that membership effects occur as a one-time adoption shock that persists thereafter.

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Paper provided by National Bureau of Economic Research, Inc in its series NBER Working Papers with number 13175.

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Date of creation: Jun 2007
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Handle: RePEc:nbr:nberwo:13175

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I21 - Health, Education, and Welfare - - Education - - - Analysis of Education
L11 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Production, Pricing, and Market Structure; Size Distribution of Firms
L14 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Transactional Relationships; Contracts and Reputation

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