Advanced Search
MyIDEAS: Login

Between Agnelli and Mussolini: Ford’s unsuccessful attempt to penetrate the Italian automobile market in the interwar period

Contents:

Author Info

  • Pier Angelo Toninelli

    ()

Abstract

This article discusses one chapter of the interwar history of the Ford Motor Company in Europe rather neglected by historiography, namely its unsuccessful attempt to erect a solid base of operations in Italy. After WW1 the breaking into the Italian automobile market had been part of the Ford Motor Company’s strategy of internationalization. It seemed to go well beyond the exploitation of an additional European market: possibly, its most interesting and promising aspect was the utilization of an Italian branch as a bridgehead into the Balkans, the East Mediterranean region, the Middle East and North-East Africa. At the beginning this strategy turned out successful. But when, in the late 1920s, the American Company tried to improve its position in the country – either through the establishment of an assembly plant or a joint venture with an Italian firm – it turned out impossible. Conventional wisdom about such a failure has underlined the persevering hostility of Fiat, already the main Italian car producer, backed by Mussolini’s nationalistic economic policy. This was certainly the main cause. Yet, also on the Ford side some wavering and hesitation occurred. Therefore a few chances were missed: the most glamorous being an agreement, insofar totally neglected by historiography, with Fiat itself.

Download Info

If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
File URL: http://dipeco.economia.unimib.it/repec/pdf/mibwpaper132.pdf
File Function: First version, 2008
Download Restriction: no

Bibliographic Info

Paper provided by University of Milano-Bicocca, Department of Economics in its series Working Papers with number 132.

as in new window
Length: 35 pages
Date of creation: Feb 2008
Date of revision: Feb 2008
Handle: RePEc:mib:wpaper:132

Contact details of provider:
Postal: Piazza Ateneo Nuovo, 1 Milano 20126
Phone: +39 02 6448 3089
Fax: +39 02 6448 3085
Email:
Web page: http://dipeco.economia.unimib.it
More information through EDIRC

Related research

Keywords: post WW1 Italy; automobile industry; entry barriers; multinational activity; mergers;

Find related papers by JEL classification:

This paper has been announced in the following NEP Reports:

References

No references listed on IDEAS
You can help add them by filling out this form.

Citations

Lists

This item is featured on the following reading lists or Wikipedia pages:
  1. Studies on the automobile industry

Statistics

Access and download statistics

Corrections

When requesting a correction, please mention this item's handle: RePEc:mib:wpaper:132. See general information about how to correct material in RePEc.

For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Roberto Reale).

If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

If references are entirely missing, you can add them using this form.

If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.

If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.

Please note that corrections may take a couple of weeks to filter through the various RePEc services.