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Keys to Smart Home Diffusion: A Stated Preference Analysis of Smart Meters, Photovoltaic Generation, and Electric/Hybrid Vehicles

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  • Takanori Ida
  • Kayo Murakami
  • Makoto Tanaka

Abstract

As expectations have risen about the deployment of smart grids, it is important to investigate the diffusion process of smart equipment such as smart meters, photovoltaic generation, and electric/hybrid vehicles. However, since the revealed preference data have not been accumulated for smart equipment diffusion, this paper conducts a conjoint analysis to examine consumers’ stated preferences on the basis of an online survey administered in March 2011. A mixed logit model that allows for individual heterogeneity is adopted for estimation, and willingness-to-pay values are calculated for the attributes. Furthermore, the rates of diffusion, the reduction of greenhouse gas emissions, and interdependencies among types of smart equipment are investigated.

Suggested Citation

  • Takanori Ida & Kayo Murakami & Makoto Tanaka, 2012. "Keys to Smart Home Diffusion: A Stated Preference Analysis of Smart Meters, Photovoltaic Generation, and Electric/Hybrid Vehicles," Discussion papers e-11-011, Graduate School of Economics Project Center, Kyoto University.
    • Handle: RePEc:kue:dpaper:e-11-011
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    References listed on IDEAS

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    1. Rihar, Miha & Hrovatin, Nevenka & Zoric, Jelena, 2015. "Household valuation of smart-home functionalities in Slovenia," Utilities Policy, Elsevier, vol. 33(C), pages 42-53.

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    More about this item

    Keywords

    smart grid; smart meter; smart home; electric vehicle; conjoint analysis;
    All these keywords.

    JEL classification:

    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes
    • Q48 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Energy - - - Government Policy
    • Q51 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - Valuation of Environmental Effects

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