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The Collective-Quality Promotion in the Agribusiness Sector: An Overview

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  • Stéphan Marette

Abstract

This paper reviews the economic effects of collective-quality promotion through a survey of the recent literature devoted to common labeling and professional groups. Benefits and costs of common labeling and professional groups for improving quality are detailed. Some empirical facts are presented, mainly focusing on some European examples, since many European countries have a long history of producer-owned marketing programs. This paper shows that in some cases the collective-quality promotion can be a successful strategy for firms/farmers.

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File URL: http://www.card.iastate.edu/publications/DBS/PDFFiles/05wp406.pdf
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File URL: http://www.card.iastate.edu/publications/synopsis.aspx?id=868
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Bibliographic Info

Paper provided by Food and Agricultural Policy Research Institute (FAPRI) at Iowa State University in its series Food and Agricultural Policy Research Institute (FAPRI) Publications with number 05-wp406.

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Date of creation: Oct 2005
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Handle: RePEc:ias:fpaper:05-wp406

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Related research

Keywords: collective-quality promotion; labeling; marketing organization; quality signals.;

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  1. Christine Boizot-Szantai & Sébastien Lecocq & Stéphan Marette, 2005. "Common Labels and Market Mechanisms," Midwest Agribusiness Trade Research and Information Center (MATRIC) Publications 05-wp405, Midwest Agribusiness Trade Research and Information Center (MATRIC) at Iowa State University.
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Cited by:
  1. Corinne Langinier & Bruce A. Babcock, 2006. "Agricultural Production Clubs: Viability and Welfare Implications," Center for Agricultural and Rural Development (CARD) Publications 06-wp431, Center for Agricultural and Rural Development (CARD) at Iowa State University.
  2. Revoredo-Giha, Cesar & Lamprinopoulou, Chrysa & Leat, Philip M.K. & Kupiec-Teahan, Beata & Toma, Luiza & Cacciolatti, Luca, 2009. "How Differentiated Is The Scottish Beef? An Analysis Of Supermarket Data Panel," Working Papers 109392, Scottish Agricultural College, Land Economy Research Group.

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