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Tourisme durable: quelles représentations en ont les consommateurs français?

Author

Listed:
  • A. Francois-Lecompte

    (IREA - Institut de Recherche sur les Entreprises et les Administrations - UBS - Université de Bretagne Sud)

  • Isabelle Prim-Allaz

    (COACTIS - COnception de l'ACTIon en Situation - UL2 - Université Lumière - Lyon 2 - UJM - Université Jean Monnet - Saint-Étienne)

Abstract

This article focuses on French consumers' perceptions and attitudes toward sustainable tourism. A qualitative study led on a sample of 630 individuals examined what people associates with sustainable tourism (ST), perceived incentives and constraints of the notion. Results show a rather good knowledge of ST despite some misrepresentations and a positive attitude toward this new way of spending vacations. Analyses concluded that sustainable tourism offers many opportunities for tour operators.

Suggested Citation

  • A. Francois-Lecompte & Isabelle Prim-Allaz, 2010. "Tourisme durable: quelles représentations en ont les consommateurs français?," Post-Print halshs-00470569, HAL.
  • Handle: RePEc:hal:journl:halshs-00470569
    Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-00470569
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