Turned Off or Turned Out? Campaign Advertising,Information, and Voting
AbstractWe present results from laboratory experimental elections in which voter information is endogenously provided by candidates and voting is voluntary. We also compare advertisements that are costless to voters with those that reduce voter payoffs. We fi?nd that informative advertisements increase voter participation and thus informative campaign advertising "turns out" voters. However, the effect of information is less than that found in previous experimental studies where information is exogenously provided by the experimenter. Furthermore, we find that when advertising by winning candidates reduces voter payoffs, informed voters are less likely to participate, thus are "turned off" rather than "turned out."Finally, we discover that candidates tend to over-advertise, and contrary to theoretical predictions, advertise significantly more when voting is voluntary than when it is compulsory.
Download InfoIf you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
Bibliographic InfoPaper provided by George Mason University, Interdisciplinary Center for Economic Science in its series Working Papers with number 1005.
Length: 45 pages
Date of creation: Jul 2008
Date of revision: Jul 2008
Voting; campaign finance; abstention; voter turnout; experiments;
Other versions of this item:
- Houser, Daniel & Morton, Rebecca & Stratmann, Thomas, 2011. "Turned on or turned out? Campaign advertising, information and voting," European Journal of Political Economy, Elsevier, vol. 27(4), pages 708-727.
- C92 - Mathematical and Quantitative Methods - - Design of Experiments - - - Laboratory, Group Behavior
- D72 - Microeconomics - - Analysis of Collective Decision-Making - - - Political Processes: Rent-seeking, Lobbying, Elections, Legislatures, and Voting Behavior
- D83 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Search, Learning, and Information
This paper has been announced in the following NEP Reports:
- NEP-ALL-2008-09-29 (All new papers)
- NEP-CBE-2008-09-29 (Cognitive & Behavioural Economics)
- NEP-EVO-2008-09-29 (Evolutionary Economics)
- NEP-EXP-2008-09-29 (Experimental Economics)
- NEP-SOC-2008-09-29 (Social Norms & Social Capital)
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Richard J. Cebula, 2007. "Influences on the Voter Participation Rate," American Journal of Economics and Sociology, Wiley Blackwell, vol. 66(2), pages 399-412, 04.
- Daniel Houser & Thomas Stratmann, 2006.
"Selling Favors in the Lab: Experiments on Campaign Finance Reform,"
CESifo Working Paper Series
1727, CESifo Group Munich.
- Daniel Houser & Thomas Stratmann, 2008. "Selling favors in the lab: experiments on campaign finance reform," Public Choice, Springer, vol. 136(1), pages 215-239, July.
- Stephen Coate, 2004. "Pareto-Improving Campaign Finance Policy," American Economic Review, American Economic Association, vol. 94(3), pages 628-655, June.
- Matthew Gentzkow, 2006. "Television and Voter Turnout," The Quarterly Journal of Economics, MIT Press, vol. 121(3), pages 931-972, 08.
- Matsusaka, John G, 1995. " Explaining Voter Turnout Patterns: An Information Theory," Public Choice, Springer, vol. 84(1-2), pages 91-117, July.
- Coupe, Tom & Noury, Abdul G., 2004.
"Choosing not to choose: on the link between information and abstention,"
Elsevier, vol. 84(2), pages 261-265, August.
- Abdul Ghafar Noury & Tom Coupé, 2004. "Choosing not to choose: on the link between information and abstention," ULB Institutional Repository 2013/7756, ULB -- Universite Libre de Bruxelles.
- Marco Battaglini & Rebecca B. Morton & Thomas R. Palfrey, 2008. "Information Aggregation and Strategic Abstention in Large Laboratory Elections," American Economic Review, American Economic Association, vol. 98(2), pages 194-200, May.
- Leif Brandes & Egon Franck, .
"Social Preferences or Personal Career Concerns? Field Evidence on Positive and Negative Reciprocity in the Workplace,"
0134, University of Zurich, Institute for Strategy and Business Economics (ISU).
- Brandes, Leif & Franck, Egon, 2012. "Social preferences or personal career concerns? Field evidence on positive and negative reciprocity in the workplace," Journal of Economic Psychology, Elsevier, vol. 33(5), pages 925-939.
- Omar Al-Ubaydli & Uri Gneezy & Min Sok Lee & John A. List, 2010.
"Toward an understanding of the relative strengths of positive and negative reciprocity,"
NBER Working Papers
16547, National Bureau of Economic Research, Inc.
- Omar Al-Ubaydli & Uri Gneezy & Min Sok Lee & John A. List, 2010. "Towards an understanding of the relative strengths of positive and negative reciprocity," Judgment and Decision Making, Society for Judgment and Decision Making, vol. 5(7), pages 524-539, December.
- Thomas Stratmann, 2011. "Campaign Contributions – What Do They Buy and Should They be Capped?," CESifo DICE Report, Ifo Institute for Economic Research at the University of Munich, vol. 9(1), pages 17-20, 05.
- Christopher Jeffords, 2011. "Preference-Directed Regulation When Ethical Environmental Policy Choices Are Formed With Limited Information," Working Papers 01, University of Connecticut, Department of Agricultural and Resource Economics, Charles J. Zwick Center for Food and Resource Policy.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Stan Tsirulnikov).
If references are entirely missing, you can add them using this form.