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Rationing-Based Price Discrimination

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Author Info

  • Ruhai Wu

    ()
    (Department of Economics, College of Business, Florida Atlantic University)

  • Xianjun Geng

    ()
    (Department of Information Systems and Operations Management, University of Washington Business School)

  • Andrew B. Whinston

    ()
    (Department of Information, Risk, and Operations Management, McCombs School of Business, University of Texas, Austin)

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    Abstract

    This paper provides a theory of rationing where rationing functions as an effective mechanism for second degree price discrimination by a monopoly seller. When a seller charges multiple prices on homogenous products to all consumers, supply at the lowest price is limited and rationed among consumers. The supply shortage differentiates products sold at the lowest price and those sold at a higher price. When high-valuation consumers identify themselves at the higher price, the seller may extract more consumer surplus and increase his profit. In the paper, we address two common rationing-based price discrimination strategies, multiple-price menu and premium advance selling.. We also show that rationing-based price discrimination can be combined with other classical price discrimination strategies to further increase the seller’s profit.

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    File URL: http://home.fau.edu:8080/rwu1/web/Rationing%20Based%20Price%20Discrimination.pdf
    File Function: First version, 2006
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    Bibliographic Info

    Paper provided by Department of Economics, College of Business, Florida Atlantic University in its series Working Papers with number 06010.

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    Length: 41 pages
    Date of creation: Dec 2006
    Date of revision:
    Handle: RePEc:fal:wpaper:06010

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    Related research

    Keywords: rationing; price discrimination;

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