The Business of Business is Business
AbstractIn modern world, the role of the corporate business has extended far beyond just producing goods and services or creating jobs, or even promoting industrial growth. Business should be a powerful agent of positive social change and hence a â€˜commitment to shared prosperityâ€™ is essential in the operation of the corporation. The old style paternalistic philanthropy of `doing for the communityâ€™, is giving way to the idea of `working with the communityâ€™. The business of business is indeed just not business. The question is, can the corporate sector respond effectively to the societal needs and rise above self-interest and acknowledged success indicators of profits and shares.
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Bibliographic InfoPaper provided by eSocialSciences in its series Working Papers with number id:59.
Date of creation: Aug 2005
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Note: Working Papers
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Web page: http://www.esocialsciences.org
Corporate sector; corporate responsibility;
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