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Author Info
Stremersch, S. (Erasmus Research Institute of Management (ERIM), RSM Erasmus University)
Abstract

Stefan Stremersch (Ph.D., Tilburg University, December 2001, cum laude) is Professor of Marketing at Erasmus University Rotterdam, The Netherlands, and Visiting Associate Professor of Marketing at Goizueta Business School, Emory University, United States. He also has been a visiting research scholar at University of Southern California, United States, and obtained salary fellowships of the European Union, ERIM and ICM (Belgium). His research and teaching interest is in marketing high tech products, innovation and new product growth. His work has appeared in journals such as International Journal of Research in Marketing, Journal of Marketing, Journal of Marketing Research and Marketing Science. He has won best-paper awards at Journal of Marketing (2002) and International Journal of Research in Marketing (2003). He has won career achievement awards, such as the ERIM Award for Outstanding Performance of a Young Researcher (2003), the Erasmus Research Prize (2004) and the J.C. Ruigrok Prize (2005). His research has been cited in national (Financieel Dagblad, de Tijd) and international press (The Economist, Sloan Management Review) and is used for public policy input (at the regional and national government levels in Belgium and at the level of the European Commission), for which he received the ERIM Impact Award in 2004.

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Paper provided by Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam. in its series Inaugural Address with number EIA-2005-025-MKT Revision_Date: 2008-07-02.

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Date of creation: 15 Apr 2005
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Handle: RePEc:dgr:euriar:30002126

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Keywords: marketing marketing research philosophy of science takeoff globalization pharmaceuticals biotechnology knowledge economy

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This page was last updated on 2008-8-5.

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