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Supply Chain Integration In The Food And Consumer Goods Industries

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Author Info

  • Frankel, Robert
  • Frayer, David J.
  • Stank, Theodore P.
  • Goldsby, Thomas J.
  • Keller, Scott B.
  • Whipple, Judith M.
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    Abstract

    The interorganizational structures necessary to implement and achieve the logistical performance improvements identified in the Efficient Consumer Response (ECR) initiative and related supply chain management concepts are difficult to develop. Firms continue to struggle to implement integrated programs and techniques, particularly with respect to changing operating structures, relationships, and mindsets to facilitate true supply chain integration. This research explores the logistical strategies and structures used by selected food and consumer goods firms to integrate their supply chains. It illustrates effective integration strategies and identifies critical success factors and barriers to successful ECR implementation. A framework is used to guide managers in developing the competencies essential to integrating the supply chain and to establishing the relationships necessary to operate in an ECR environment. The framework, entitled Supply Chain 2000, depicts supply chain value creation as achieving synchronization and coordination across four critical supply chain flows: product/service; market accommodation; information; and cash.

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    File URL: http://purl.umn.edu/11820
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    Bibliographic Info

    Paper provided by Michigan State University, Department of Agricultural, Food, and Resource Economics in its series Staff Papers with number 11820.

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    Date of creation: 2000
    Date of revision:
    Handle: RePEc:ags:midasp:11820

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    Related research

    Keywords: Industrial Organization;

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    Cited by:
    1. Dooley, Frank J. & Roucan, Maud & King, Robert P., 2004. "Ecr And The Importance Of Collaboration For Supermarkets," 2004 Annual meeting, August 1-4, Denver, CO 20368, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).

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