Advanced Search
MyIDEAS: Login to save this paper or follow this series

Qualitäts- und Herkunftszeichen als Instrument des Agrarmarketings: Eine Bewertung am Beispiel der "Geprüften Qualität - HESSEN" aus Produzentensicht


Author Info

  • Will, Sabine
Registered author(s):


    Die „Geprüfte Qualität – HESSEN“ (GQH) ist ein stufenübergreifendes Zertifizierungszeichen für Lebensmittel mit einem Herkunftsbezug. Der Beitrag bewertet die GQH aus Produzentensicht. Es wird untersucht, ob ein Beitrag zur Einkommenssicherung in der Agrar- und Ernährungswirtschaft durch das Zeichensystem entsprechend seiner Zielstellung geleistet wird. Auf Basis der in einer Produzentenbefragung erhobenen Kosten- und Nutzeneffekte wird abgeleitet, dass im Durchschnitt der Fleischerzeuger der monetäre Gewinn der Programmteilnahme positiv ist. Die regressionsanalytische Ableitung der Gewinndeterminanten zeigt, dass die GQH Impulse für eine Qualitätsverbesserung in der Landwirtschaft setzt.

    Download Info

    If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
    File URL:
    Download Restriction: no

    Bibliographic Info

    Paper provided by German Association of Agricultural Economists (GEWISOLA) in its series 53rd Annual Conference, Berlin, Germany, September 25-27, 2013 with number 156210.

    as in new window
    Date of creation: 2013
    Date of revision:
    Handle: RePEc:ags:gewi13:156210

    Contact details of provider:
    Postal: Bundesallee 50, 38116 Braunschweig
    Phone: 0531 / 596 5501
    Fax: 0531 / 596 5599
    Web page:
    More information through EDIRC

    Related research

    Keywords: Qualitäts- und Herkunftszeichen; Einkommenssicherung; Kosten; Nutzen; Agricultural and Food Policy; Food Consumption/Nutrition/Food Safety; Marketing;

    This paper has been announced in the following NEP Reports:


    No references listed on IDEAS
    You can help add them by filling out this form.



    This item is not listed on Wikipedia, on a reading list or among the top items on IDEAS.


    Access and download statistics


    When requesting a correction, please mention this item's handle: RePEc:ags:gewi13:156210. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (AgEcon Search).

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If references are entirely missing, you can add them using this form.

    If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.