Consumer Knowledge, Food Label Use and Grain Consumption

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Consumer Knowledge, Food Label Use and Grain Consumption

Author Info

Lin, Biing-Hwan
Yen, Steven T.

Abstract

Responding to mounting evidence of the association between whole-grain consumption and a reduced risk of heart problems and other diseases as well as body weight maintenance, the U.S. Government has strongly encouraged its citizens to increase consumption of whole grains. However, compared against the 2005 Federal dietary recommendations, in 1994-96 only 6 percent of Americans met the current recommended whole-grain consumption. To narrow this huge gap between actual and recommended consumption of whole grains, an effective nutrition education campaign is needed. A demand system with two censored consumption equations and two endogenous knowledge and attitude variables is estimated to investigate the factors that affect the consumption of whole and refined grains. The results can be used to help develop an effective education campaign in promoting consumption of whole grains in Americans' diets.

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Paper provided by American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association) in its series 2005 Annual meeting, July 24-27, Providence, RI with number 19557.

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Date of creation: 2005
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Handle: RePEc:ags:aaea05:19557

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Kim, Sung-Yong & Nayga, Rodolfo M., Jr. & Capps, Oral, Jr., 2000. "The Effect Of Food Label Use On Nutrient Intakes: An Endogenous Switching Regression Analysis," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 25(01), July. [Downloadable!]
Lin, Biing-Hwan & Variyam, Jayachandran N. & Allshouse, Jane & Cromartie, John, 2003. "Food And Agricultural Commodity Consumption In The United States: Looking Ahead To 2020," Agricultural Economics Reports 33959, United States Department of Agriculture, Economic Research Service. [Downloadable!]
Variyam, Jayachandran N & Blaylock, James & Smallwood, David, 1999. "Information, Endogeneity, and Consumer Health Behaviour: Application to Dietary Intakes," Applied Economics, Taylor and Francis Journals, vol. 31(2), pages 217-26, February. [Downloadable!] (restricted)

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