Peter C. Verhoef
Personal Details
First Name: Peter
Middle Name: C.
Last Name: Verhoef
Suffix:
RePEc Short-ID: pve19
Email:
Homepage:
http://www.rug.nl/economie/faculteit/medewerkers/VerhoefPC/index
Postal Address: University of Groningen, Faculty of Economics, Office WSN 413, P.O. Box 800, 9700 AV Groningen, The Netherlands
Phone: +31 50 363 7320
Affiliation
(in no particular order)SOM Research Institute
Location: Groningen, Netherlands
Rijksuniversiteit Groningen
Homepage: http://www.rug.nl/som
Email:
Phone: 31 50 363 3749
Fax: 31 50 363 3720
Postal: PO Box 800, 9700 AV Groningen
Handle: RePEc:edi:sorugnl (more details at EDIRC)Faculteit Economie en Bedrijfskunde (Faculty of Economics and Business)
Location: Groningen, Netherlands
Rijksuniversiteit Groningen
Homepage: http://www.rug.nl/feb/
Email:
Phone: +31 50 363 7185
Fax: +31 50 363 3720
Postal: PO Box 800, 9700 AV Groningen
Handle: RePEc:edi:ferugnl (more details at EDIRC)
Works
Download all references for this author: available formats: HTML (with abstracts), plain text (with abstracts), BibTeX, RIS (EndNote), ReDIF
Working papers
- Anna Torres & Tammo H. A. Bijmolt & Peter Verhoef & Josep A. Tribó, 2011.
"Generating global brand equity through corporate social responsibility to key stakeholders,"
Business Economics Working Papers
id-11-02, Universidad Carlos III, Instituto sobre Desarrollo Empresarial "Carmen Vidal Ballester".
- Anna Torres & Tammo H. A. Bijmolt & Josep A. Tribó & Peter Verhoef, 2010. "Generating global brand equity through corporate social responsibility to key stakeholders," Economics Working Papers 1209, Department of Economics and Business, Universitat Pompeu Fabra, revised Oct 2011.
- Anna Torres & Tammo H. A. Bijmolt & Josep A. Tribó, 2010. "Generating global brand equity through corporate social responsibility to key stakeholders," Business Economics Working Papers id-10-04, Universidad Carlos III, Instituto sobre Desarrollo Empresarial "Carmen Vidal Ballester".
- Bijmolt, Tammo H.A. & Atribo, Jo & Torres Lacomba, Anna, 2010. "Generating Global Brand Equity through Corporate Social Responsibility to Key Stakeholders," Research Report 10007, University of Groningen, Research Institute SOM (Systems, Organisations and Management).
- Dorotic, Matilda, 2009. "Do vendors benefit from marketing actions in a multi-vendor loyalty program?," Research Report 09001, University of Groningen, Research Institute SOM (Systems, Organisations and Management).
- Wuyts, S.H.K. & Verhoef, P. & Prins, R., 2009. "Partner selection in B2B informational service markets," Open Access publications from Tilburg University urn:nbn:nl:ui:12-3127927, Tilburg University.
- Everdingen, Y.M. van & Sloot, L.M. & Verhoef, P.C., 2008. "The Moderating Roles of Relationship Quality and Dependency in Retailers’ New Product Adoption Decisions," Research Paper ERS-2008-065-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
- Prins, R. & Verhoef, P.C., 2007. "Marketing Communication Drivers of Adoption Timing of a New E-Service among Existing Customers," Research Paper ERS-2007-018-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
- Stremersch, S. & Verniers, I. & Verhoef, P.C., 2006.
"The Quest for Citations: Drivers of Article Impact,"
Research Paper
ERS-2006-061-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
- S. Stremersch & I. Verniers & C. Verhoef, 2006. "The Quest for Citations: Drivers of Article Impact," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 06/422, Ghent University, Faculty of Economics and Business Administration.
- Verhoef, P.C. & Pauwels, K.H., 2005. "Assessing Customer Evaluation and Revenue Consequences of Component Sharing Across Brands in the Vertical Product Line," Research Paper ERS-2005-007-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
- Verhoef, P.C. & Langerak, F. & Donkers, A.C.D., 2004. "Understanding Brand and Dealer Retention in the New Car Market: The Moderating Role of Brand Type," Research Paper ERS-2004-084-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
- Sloot, L.M. & Verhoef, P.C., 2004. "Understanding the Impact of Brand Delistings on Assortment Evaluations and Store Switching and Complaining Intentions," Research Paper ERS-2004-114-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
- Donkers, A.C.D. & Verhoef, P.C. & Jong, M.G. de, 2003. "Predicting Customer Lifetime Value in Multi-Service Industries," Research Paper ERS-2003-038-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
- Vroomen, B.L.K. & Donkers, A.C.D. & Verhoef, P.C. & Franses, Ph.H.B.F., 2003. "Purschasing complex services on the Internet; An analysis of mortgage loan acquisitions," Research Paper ERS-2003-075-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
- Langerak, F. & Verhoef, P.C. & Verlegh, P.W.J. & Valck, K. de, 2003. "The Effect of Members' Satisfaction with a Virtual Community on Member Participation," Research Paper ERS-2003-004-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
- Verhoef, P.C. & Vlagsma-Brangule, K., 2003. "Explaining Choice and Share of Category Requirements of Biologic Meat," Research Paper ERS-2003-093-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
- Verhoef, P.C. & Langerak, F., 2002. "Further Thoughts on CRM," Research Paper ERS-2002-83-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
- Bolton, R.N. & Lemo, K.N. & Verhoef, P.C., 2002. "The Theoretical Underpinnings of Customer Asset Management," Research Paper ERS-2002-80-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
- Franses, Ph.H.B.F. & Verhoef, P.C., 2002. "On combining revealed and stated preferences to forecast customer behaviour: three case studies," Econometric Institute Report EI 2002-04, Erasmus University Rotterdam, Econometric Institute.
- Sloot, L.M. & Verhoef, P.C. & Franses, Ph.H.B.F., 2002. "The impact of brand and category characteristics on consumer stock-out reactions," Research Paper ERS-2002-106-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
- Verhoef, P.C., 2002. "The Joint Effect of Relationship Perceptions, Loyalty Program and Direct Mailing on Customer Share Development," Research Paper ERS-2002-27-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
- Verhoef, P.C. & Antonides, G. & Hoog, A.N. de, 2002. "Service Processes as a Sequence of Events," Research Paper ERS-2002-105-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
- Verhoef, P.C. & Franses, Ph.H.B.F. & Donkers, A.C.D., 2001. "Changing Perceptions and Changing Behavior in Customer Relationships," Research Paper ERS-2001-31-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
- Verhoef, P.C. & Donkers, A.C.D., 2001. "Predicting Customer Potential Value: an application in the insurance industry," Research Paper ERS-2001-01-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
- Donkers, A.C.D. & Franses, Ph.H.B.F. & Verhoef, P.C., 2001. "Using Selective Sampling for Binary Choice Models to Reduce Survey Costs," Research Paper ERS-2001-67-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
- Verhoef, P.C. & Franses, Ph.H.B.F. & Hoekstra, J.C., 2000. "The Effect of Relational Constructs on Relationship Performance," Research Paper ERS-2000-08-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
- Antonides, G. & Verhoef, P.C., 2000. "Consumer Perception and Evaluation of Waiting Time," Research Paper ERS-2000-35-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
Articles
- Matilda Dorotic & Dennis Fok & Peter Verhoef & Tammo Bijmolt, 2011. "Do vendors benefit from promotions in a multi-vendor loyalty program?," Marketing Letters, Springer, vol. 22(4), pages 341-356, November.
- Marc Fischer & Peter Leeflang & Peter Verhoef, 2010. "Drivers of peak sales for pharmaceutical brands," Quantitative Marketing and Economics, Springer, vol. 8(4), pages 429-460, December.
- Bas Donkers & Peter Verhoef & Martijn Jong, 2007. "Modeling CLV: A test of competing models in the insurance industry," Quantitative Marketing and Economics, Springer, vol. 5(2), pages 163-190, June.
- Jenny Doorn & Peter Verhoef & Tammo Bijmolt, 2007. "The importance of non-linear relationships between attitude and behaviour in policy research," Journal of Consumer Policy, Springer, vol. 30(2), pages 75-90, June.
- Stefan Stremersch & Peter C. Verhoef, 2005. "Globalization of Authorship in the Marketing Discipline: Does It Help or Hinder the Field?," Marketing Science, INFORMS, vol. 24(4), pages 585-594, February.
- Wagner Kamakura & Carl Mela & Asim Ansari & Anand Bodapati & Pete Fader & Raghuram Iyengar & Prasad Naik & Scott Neslin & Baohong Sun & Peter Verhoef & Michel Wedel & Ron Wilcox, 2005. "Choice Models and Customer Relationship Management," Marketing Letters, Springer, vol. 16(3), pages 279-291, December.
- Peter C. Verhoef, 2005. "Explaining purchases of organic meat by Dutch consumers," European Review of Agricultural Economics, Oxford University Press for the Foundation for the European Review of Agricultural Economics, vol. 32(2), pages 245-267, June.
- Roland T. Rust & Peter C. Verhoef, 2005. "Optimizing the Marketing Interventions Mix in Intermediate-Term CRM," Marketing Science, INFORMS, vol. 24(3), pages 477-489, December.
- P.C. Verhoef, 2004. "Customer Lifetime Value. Een overzicht van de literatuur," Review of Business and Economics, Katholieke Universiteit Leuven, Faculteit Economie en Bedrijfswetenschappen, vol. 0(1), pages 79-104.
NEP Fields
21 papers by this author were announced in NEP, and specifically in the following field reports (number of papers):- NEP-COM: Industrial Competition (1) 2003-12-07
- NEP-CSE: Economics of Strategic Management (1) 2011-11-21
- NEP-IAS: Insurance Economics (1) 2001-02-27
- NEP-ICT: Information & Communication Technologies (1) 2007-04-09
- NEP-IPR: Intellectual Property Rights (2) 2006-11-25 2006-12-09
- NEP-LTV: Unemployment, Inequality & Poverty (1) 2001-12-04
- NEP-MKT: Marketing (6) 2005-09-29 2007-04-09 2008-11-04 2009-04-13 2010-04-04 2011-11-21 Author is listed
- NEP-NET: Network Economics (1) 2003-02-24
- NEP-SOG: Sociology of Economics (2) 2006-11-25 2006-12-09
Statistics
Most cited item
- Wagner Kamakura & Carl Mela & Asim Ansari & Anand Bodapati & Pete Fader & Raghuram Iyengar & Prasad Naik & Scott Neslin & Baohong Sun & Peter Verhoef & Michel Wedel & Ron Wilcox, 2005. "Choice Models and Customer Relationship Management," Marketing Letters, Springer, vol. 16(3), pages 279-291, December.
Most downloaded item (past 12 months)
- Verhoef, P.C. & Donkers, A.C.D., 2001. "Predicting Customer Potential Value: an application in the insurance industry," Research Paper ERS-2001-01-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni.
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Co-authorship network on CollEc
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