Information about:
Rik Pieters

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Affiliation

• CentER for Economic Research
  Universiteit van Tilburg

  Location: Tilburg, Netherlands
  Homepage: http://center.uvt.nl/
  Email:
  Phone: 31 13 4663050
  Fax: 31 13 4663066
  Postal: P.O. Box 90153, 5000 LE Tilburg
  Handle: RePEc:edi:cekubnl (registered authors at this institution)

Working papers

1. Baumgartner, H. & Pieters, R., 2000. "The influence of marketing journals : a citation analysis of the discipline and its sub-areas," Discussion Paper 123, Tilburg University, Center for Economic Research. [Downloadable!]

2. Herpen, E. van & Pieters, R., 2000. "Assortment variety : attribute - versus product based," Discussion Paper 58, Tilburg University, Center for Economic Research. [Downloadable!]

3. Pieters, R. & Baumgartner, H. & Vermunt, J., 1998. "Importance, cohesion, and structural equivalence in the evolving citation network of the international journal of research in marketing," Discussion Paper 99, Tilburg University, Center for Economic Research. [Downloadable!]

4. Pieters, R. & Warlop, L., 1998. "Visual attention during brand choice : the impact of time pressure and task motivation," Discussion Paper 69, Tilburg University, Center for Economic Research. [Downloadable!]

5. Rosbergen, Edward & Wedel, Michel & Pieters, Rik, 1997. "Analyzing visual attention tot repeated print advertising using scanpath theory," Research Report 97B32, University of Groningen, Research Institute SOM (Systems, Organisations and Management). [Downloadable!]

6. Pieters, Rik G.M. & Rosbergen, Edward & Hartog, Michel, 1995. "Visual attention to advertising : the impact of motivation and repetition," Research Report 95B27, University of Groningen, Research Institute SOM (Systems, Organisations and Management). [Downloadable!]

7. Rosbergen, Edward & Pieters, Rik & Wedel, Michel, 1995. "Undirected visual attention to advertising : a segment-level analysis," Research Report 95B28, University of Groningen, Research Institute SOM (Systems, Organisations and Management). [Downloadable!]

8. Pieters, R.G.M. & Steenkamp, J.B.E.M. & Wedel, M., 1992. "Issues in Means-Ens Chain Theory," Papers 462, Groningen State, Institute of Economic Research-.

1. Pieters, Rik & Baumgartner, Hans & Bagozzi, Richard, 2006. "Biased memory for prior decision making: Evidence from a longitudinal field study," Organizational Behavior and Human Decision Processes, Elsevier, vol. 99(1), pages 34-48, January. [Downloadable!] (restricted)

2. Poncin, Ingrid & Pieters, Rik & Ambaye, Michele, 2006. "Cross-advertisement affectivity: The influence of similarity between commercials and processing modes of consumers on advertising processing," Journal of Business Research, Elsevier, vol. 59(6), pages 745-754, June. [Downloadable!] (restricted)

3. Pieters, Rik & Zeelenberg, Marcel, 2005. "On bad decisions and deciding badly: When intention-behavior inconsistency is regrettable," Organizational Behavior and Human Decision Processes, Elsevier, vol. 97(1), pages 18-30, May. [Downloadable!] (restricted)

4. Zeelenberg, Marcel & Pieters, Rik, 2004. "Consequences of regret aversion in real life: The case of the Dutch postcode lottery," Organizational Behavior and Human Decision Processes, Elsevier, vol. 93(2), pages 155-168, March. [Downloadable!] (restricted)

5. Zeelenberg, Marcel & Pieters, Rik, 2004. "Beyond valence in customer dissatisfaction: A review and new findings on behavioral responses to regret and disappointment in failed services," Journal of Business Research, Elsevier, vol. 57(4), pages 445-455, April. [Downloadable!] (restricted)

6. John Liechty & Rik Pieters & Michel Wedel, 2003. "Global and local covert visual attention: Evidence from a bayesian hidden markov model," Psychometrika, Springer, vol. 68(4), pages 519-541, December. [Downloadable!] (restricted)

7. Michel Wedel & Rik Pieters & John Liechty, 2003. "Evidence for covert attention switching from eye-movements. Reply to commentaries on Liechty et al., 2003," Psychometrika, Springer, vol. 68(4), pages 557-562, December. [Downloadable!] (restricted)

8. Rik Pieters & Hans Baumgartner, 2002. "Who Talks to Whom? Intra- and Interdisciplinary Communication of Economics Journals," Journal of Economic Literature, American Economic Association, vol. 40(2), pages 483-509, June.

9. Pieters, Rik & Botschen, Guenther, 1999. "Special Issue on Service Marketing and Management: European Contributions," Journal of Business Research, Elsevier, vol. 44(1), pages 1-4, January. [Downloadable!] (restricted)

10. Pieters, Rik & Robben, Henry, 1999. "Consumer Evaluation of Money as a Gift: A Two-Utility Model and an Empirical Test," Kyklos, Blackwell Publishing, vol. 52(2), pages 173-200.

11. Rosbergen, Edward & Pieters, Rik & Wedel, Michel, 1997. " Visual Attention to Advertising: A Segment-Level Analysis," Journal of Consumer Research: An Interdisciplinary Quarterly, University of Chicago Press, vol. 24(3), pages 305-14, December.

12. Pieters, Rik G M & Bijmolt, Tammo H A, 1997. " Consumer Memory for Television Advertising: A Field Study of Duration, Serial Position, and Competition Effects," Journal of Consumer Research: An Interdisciplinary Quarterly, University of Chicago Press, vol. 23(4), pages 362-72, March.

13. Pieters, Rik G. M. & de Klerk-Warmerdam, Marianne, 1996. "Ad-evoked feelings: Structure and impact on Aad and recall," Journal of Business Research, Elsevier, vol. 37(2), pages 105-114, October. [Downloadable!] (restricted)

14. Zwick, Rami & Pieters, Rik & Baumgartner, Hans, 1995. "On the Practical Significance of Hindsight Bias: The Case of the Expectancy-Disconfirmation Model of Consumer Satisfaction," Organizational Behavior and Human Decision Processes, Elsevier, vol. 64(1), pages 103-117, October. [Downloadable!] (restricted)

15. Pieters, Rik G. M., 1990. "Product quality: An investigation in the concept and how it is perceived by consumers : Jan-Benedict E.M. Steenkamp, Van Gorcum, Assen, 1989. pp. 273, price: about US$30," Journal of Economic Psychology, Elsevier, vol. 11(3), pages 451-454, September. [Downloadable!] (restricted)

16. Pieters, Rik G. M. & van Raaij, W. Fred, 1989. "Cross-sections of economic psychology," Journal of Economic Psychology, Elsevier, vol. 10(4), pages 439-440. [Downloadable!] (restricted)

17. Pieters, Rik G. M., 1989. "Learning about risk: Consumer and worker responses to hazard information : W.K. Viscusi and W.A. Magat (eds.) Harvard University Press, Cambridge, MA, 1987. pp. 130 + 45 append. $32.95," Journal of Economic Psychology, Elsevier, vol. 10(1), pages 152-155, March. [Downloadable!] (restricted)

18. Pieters, Rik G. M., 1989. "A note on cost in economic psychology," Journal of Economic Psychology, Elsevier, vol. 10(4), pages 441-455. [Downloadable!] (restricted)

19. Pieters, Rik G. M. & Van Raaij, W. Fred, 1988. "Functions and management of affect: Applications to economic behavior," Journal of Economic Psychology, Elsevier, vol. 9(2), pages 251-282, June. [Downloadable!] (restricted)

20. Hagenaars, Aldi J. M. & Pieters, Rik G. M., 1988. "Economic psychology: Intersections in theory and application : Alan J. MacFadyen and Heather W. MacFadyen (eds.), North-Holland, Amsterdam, 1986. pp. 697," Journal of Economic Psychology, Elsevier, vol. 9(3), pages 409-415, September. [Downloadable!] (restricted)

21. Verhallen, Theo M. M. & Pieters, Rik G. M., 1984. "Attitude theory and behavioral costs," Journal of Economic Psychology, Elsevier, vol. 5(3), pages 223-249, September. [Downloadable!] (restricted)

1. No paper was announced in a field specific NEP report

This page was last updated on 2009-11-16.