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Inter-Firm Product Platform Development In The Automotive Industry

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Author Info

  • MAGNUS LUNDBÄCK

    ()
    (Luleå University of Technology, Sweden)

  • CHRISTER KARLSSON

    (Copenhagen Business School, Denmark)

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    Abstract

    The product platform development process becomes critical and of general interest when different brand name products are developed from inter-firm developed product platforms. The inter-firm platform adds perspectives not considered in previous research. In this article areas related to the inter-firm product platform integration process are described. The study is a longitudinal, deep, explorative study aimed at identifying managerial challenges to inter-firm platform development and how they can be dealt with. Analysis shows that the factory sequence is a critical factor when developing inter-firm platform architecture. Also, making architectural concessions without jeopardising brand uniqueness places new demands on managers involved in the development processes. Further, we found a reciprocal interdependence between technological and managerial factors that created a need for innovative organisational and managerial solutions. Finally, reciprocal interdependences add complementary theoretical knowledge on how to better control and understand areas that hamper inter-firm product development projects from attaining cost-effective solutions and economies of scale.

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    Bibliographic Info

    Article provided by World Scientific Publishing Co. Pte. Ltd. in its journal International Journal of Innovation Management.

    Volume (Year): 09 (2005)
    Issue (Month): 02 ()
    Pages: 155-181

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    Handle: RePEc:wsi:ijimxx:v:09:y:2005:i:02:p:155-181

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    Related research

    Keywords: Product platforms; product development integration; inter-firm; architecture;

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    Cited by:
    1. Pesämaa, Ossi, 2007. "Development of relationships in interorganizational networks: studies in the tourism and construction industries," MPRA Paper 8478, University Library of Munich, Germany.

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