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Marketing Raw Milk from Dairy Farmers before and after the 2008 Milk Scandal in China: Evidence from Greater Beijing

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  • Xiangping Jia
  • Hao Luan
  • Jikun Huang
  • Shengli Li
  • Scott Rozelle

Abstract

ABSTRACT China's 2008 milk scandal severely impacted its dairy industry. Afterwards, the government took prompt efforts to regulate and enhance food safety standards. For example, a dairy marketing management policy was implemented, and concentrated dairy complexes were recommended as options for smallholder dairy farmers. The results of this study show that the policies affected marketing channels at the farm gate. Since then, new dairy complexes have emerged and are becoming the primary marketing channel for milk. The marketing transformation has profound implications for food safety, and has strengthened vertical coordination in the Chinese dairy chain.

Suggested Citation

  • Xiangping Jia & Hao Luan & Jikun Huang & Shengli Li & Scott Rozelle, 2014. "Marketing Raw Milk from Dairy Farmers before and after the 2008 Milk Scandal in China: Evidence from Greater Beijing," Agribusiness, John Wiley & Sons, Ltd., vol. 30(4), pages 410-423, September.
    • Handle: RePEc:wly:agribz:v:30:y:2014:i:4:p:410-423
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    File URL: http://hdl.handle.net/10.1002/agr.21375
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    Cited by:

    1. Tao, Hongjun & Luckstead, Jeff & Zhao, Liang & Xie, Chaoping, 2016. "Estimating Restrictiveness of SPS Measures for China's Dairy Imports," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 19(B), pages 1-24, August.
    2. Wei, Xinjie & Lin, Wanlong & Hennessy, David A., 2015. "Biosecurity and disease management in China’s animal agriculture sector," Food Policy, Elsevier, vol. 54(C), pages 52-64.
    3. Hoffmann, Vivian & Moser, Christine & Saak, Alexander, 2019. "Food safety in low and middle-income countries: The evidence through an economic lens," World Development, Elsevier, vol. 123(C), pages 1-1.

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