SMS Advertising in India: Is TAM a Robust Model for Explaining Intention?
No abstract is available for this item.
If you experience problems downloading a file, check if you have the
view it first. In case of further problems read
the IDEAS help
. Note that these files are not
on the IDEAS
site. Please be patient as the files may be large.
Article provided by Faculty of Economics, Vilnius University in its journal Organizations and Markets in Emerging Economies
Volume (Year): 3 (2012)Handle:
Issue (Month): 1 ()
Contact details of provider:
Postal: Saulëtekio 9, 2040 Vilnius
Phone: (3702) 769362
Fax: (3702) 223563
Web page: http://www.ef.vu.lt/
More information through EDIRC
ReferencesReferences listed on IDEAS
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile
, click on "citations" and make appropriate adjustments.:
- Shimp, Terence A & Kavas, Alican, 1984.
" The Theory of Reasoned Action Applied to Coupon Usage,"
Journal of Consumer Research,
University of Chicago Press, vol. 11(3), pages 795-809, December.
(including those not matched with items on IDEAS)
This item is not listed on Wikipedia, on a reading list
or among the top items
StatisticsAccess and download statistics
When requesting a correction, please mention this item's handle: RePEc:vul:omefvu:v:3:y:2012:i:1:id:128. See general information
about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Sigitas Urbonavicius).
If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.
If references are entirely missing, you can add them using this form.
If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.
If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.
Please note that corrections may take a couple of weeks to filter through
the various RePEc services.