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Advertising and Cigarettes


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  • Lester G. Telser
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    Bibliographic Info

    Article provided by University of Chicago Press in its journal The Journal of Political Economy.

    Volume (Year): 70 (1962)
    Issue (Month): ()
    Pages: 471

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    Handle: RePEc:ucp:jpolec:v:70:y:1962:p:471

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    Cited by:
    1. Belo, Frederico & Lin, Xiaoji & Vitorino, Maria Ana, 2013. "Brand Capital and Firm Value," Working Paper Series 2013-04, Ohio State University, Charles A. Dice Center for Research in Financial Economics.
    2. Sakuma, Akimitsu, 1976. "Equilibrium Pricing and Advertising Strategy in Oligopoly," Hitotsubashi Journal of commerce and management, Hitotsubashi University, vol. 11(1), pages 31-46, June.
    3. Boyer, Marcel & Kihlstrom, Richard & Laffont, Jean-Jacques, 1979. "Le calcul économique de la publicité frauduleuse," L'Actualité Economique, Société Canadienne de Science Economique, vol. 55(1), pages 46-67, janvier.
    4. Luis Gutierrez & Carlos Pombo, 2005. "Firm Entry and Productivity Turnovers in Import Substituting Markets: Evidence from the Petrochemical Industry in Colombia," Lecturas de Economía, Universidad de Antioquia, Departamento de Economía, issue 63, pages 137-185, Julio-Dic.
    5. Hiroki Tsurumi, 1972. "A Comparison of Alternative Optimal Models of Advertising Expenditures: Stock Adjustment vs. Control Theoretic Approaches Applied to Japanese Pharmaceutical Companies," Working Papers 69, Queen's University, Department of Economics.
    6. Wang, Qinan & Wu, Zhang, 2001. "A duopolistic model of dynamic competitive advertising," European Journal of Operational Research, Elsevier, vol. 128(1), pages 213-226, January.
    7. Sina Henningsen & Rebecca Heuke & Michel Clement, 2011. "Determinants of Advertising Effectiveness: The Development of an International Advertising Elasticity Database and a Meta-Analysis," BuR - Business Research, German Academic Association for Business Research, vol. 4(2), pages 193-239, December.
    8. George Donatos, 2004. "Advertising, Anti-smoking Campaign And Cigarette Consumption In Greece," European Research Studies Journal, European Research Studies Journal, vol. 0(3-4), pages 3-16.
    9. Weinem, Michael & Heil, Oliver, 2010. "Pre-entry advertising, entry deterrence and multi-informational signaling," MPRA Paper 35001, University Library of Munich, Germany.


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