Advertising and Rate of Return
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Bibliographic InfoArticle provided by University of Chicago Press in its journal Journal of Law & Economics.
Volume (Year): 18 (1975)
Issue (Month): 2 (October)
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Web page: http://www.journals.uchicago.edu/JLE/
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- Matthias Greuner & David Kamerschen & Peter Klein, 2000. "The Competitive Effects of Advertising in the US Automobile Industry, 1970-94," International Journal of the Economics of Business, Taylor and Francis Journals, vol. 7(3), pages 245-261.
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